text:
PewDiePie
From Wikipedia, the free encyclopedia
Jump to: navigation, search
PewDiePie
PewDiePie at PAX 2015
Personal information
Born
Felix Arvid Ulf Kjellberg
(1989-10-24) 24 October 1989 (age 28)
Gothenburg, Sweden
Nationality
Swedish
Residence
Brighton, East Sussex, United Kingdom
Partner(s)
Marzia Bisognin (engaged)
Signature
YouTube information
Also known as
Pewds
Poods
Pewdie[1]
Channel
PewDiePie
Years active
2010–present
Genre
Let's Play
comedy
vlog
Subscribers
62.2 + million
Total views
17.5 + billion
Network
None (formerly Machinima, and later Maker Studios)
Associated acts
Marzia
Jacksepticeye
Markiplier
h3h3Productions
PJ Liguori
show
Play buttons
100,000 subscribers 2012[a]
1,000,000 subscribers 2012[b]
10,000,000 subscribers 2013[3]
50,000,000 subscribers 2016[4]
Subscriber and view counts updated as of 18 April 2018.
Felix Arvid Ulf Kjellberg[5] (/ˈʃɛlbɜːrɡ/ SHEL-burg;[6] Swedish: [ˈfeːlɪks ²ɕɛlːˌbærj] ( listen);[7] born 24 October 1989), known online as PewDiePie (/ˈpjuːdipaɪ/ PEW-dee-py), is a Swedish YouTube personality, web-based comedian and video producer. He is known for his Let's Play commentaries and vlogs, as well as for having the most subscribed channel on YouTube.
Born in Gothenburg, Sweden, PewDiePie originally pursued a degree in industrial economics and technology management at Chalmers University of Technology in Gothenburg. In 2010, during his time at the university, he registered a YouTube account under the name PewDiePie. The following year, he dropped out of Chalmers after losing interest in his degree field, much to the dismay of his parents. After failing to earn an apprenticeship with an advertising agency in Scandinavia, he then decided to focus on creating content for his YouTube channel. In order to fund his videos, PewDiePie began selling prints of his Photoshop art projects and working at a hot dog stand. PewDiePie soon gathered a rapidly increasing online following, and in July 2012, his channel surpassed one million subscribers.
Early on, PewDiePie was signed under the multi-channel network Machinima. After dissatisfaction with the network, he signed with Maker Studios, having his channel under Maker's sub-networks Polaris and, later, Revelmode. Throughout his time on YouTube, PewDiePie has produced content that has been praised as genuine and unfiltered, but also been received as abrasive, and in some cases, met with controversy. As a result of an early 2017 controversy regarding allegations of anti-Semitism in several of PewDiePie's videos, the Disney-operated Maker Studios ended their partnership with him, dropping him from their network. While he criticised the coverage of the situation and defended his content as jokes that were taken out of context, he conceded its offensiveness.
Since 15 August 2013, PewDiePie has been the most subscribed user on YouTube, being surpassed for a total of 46 days in late 2013 by YouTube Spotlight. Holding the position since 22 December 2013, the channel has 60 million subscribers as of January 2018.[8] From 29 December 2014 to 14 February 2017, PewDiePie's channel held the distinction of being the most viewed of all time, and as of January 2018, the channel has received over 17 billion video views.[8]
The prevailing nickname for PewDiePie's fanbase is the "Bro Army".[9][c] Through his fanbase, PewDiePie has raised money for charities. Due to his popularity, PewDiePie's coverage of indie games has created an Oprah effect, boosting sales for titles he plays.[11] In 2016, Time named him one of "The World's 100 Most Influential People".[12] PewDiePie lives in Brighton with his fiancée, Italian YouTube personality Marzia Bisognin.
Contents
[hide]
1 Early life and education
2 Internet career
2.1 YouTube channel format
2.1.1 Style of content
2.2 History
2.2.1 Early years (2010–2012)
2.2.2 Becoming the most subscribed user (2013)
2.2.3 Continued growth (2014–2015)
2.2.4 YouTube Red and style change (2016–2017)
2.2.5 Controversial videos, network drop and streaming (2017)
2.3 Relationship with YouTube networks and programmes
3 Public image and influence
3.1 Influence on video games
3.2 Income
3.3 Marketing campaigns
3.4 Charities
3.5 Appearances in other media
4 Other ventures
5 Personal life
6 Discography
6.1 Singles
7 Filmography
8 Gameography
9 Awards
10 See also
11 Notes
12 References
12.1 Bibliography
13 External links
Early life and education
Entrance to Chalmers University of Technology, which PewDiePie dropped out of
PewDiePie was born and raised in Gothenburg, Sweden.[13] He was born to Lotta Kristine Johanna (née Hellstrand, born 7 May 1958) and Ulf Christian Kjellberg (born 8 January 1957), and grew up with his sister.[14] His mother, a former KappAhl CIO, was named the 2010 CIO of the Year in Sweden.[14] His father is also a Chief Executive of another company.[15]
During his early schooling life, he was interested in art, and has detailed that he would draw popular video game characters such as Mario and Sonic the Hedgehog.[16] During high school, he would skip classes to play video games at an Internet café with friends; on this topic, PewDiePie has commented, "Sweden has a great culture around gaming."[16] In 2008, he graduated from Göteborgs Högre Samskola.[17] He then went on to pursue a degree in industrial economics and technology management at Chalmers University of Technology, but left the university in 2011.[18] On his decision, PewDiePie has stated, "Thinking about it now, it was utterly absurd. To get into Chalmers for industrial economics you need straight A's, but somehow I was happier selling hot dogs and making my own gaming-videos."[15] While his reason for leaving Chalmers has often been reported as a want to focus on his YouTube career,[19] in 2017, PewDiePie clarified, "Why does everyone get this story wrong? [...] I dropped out of university because I didn't like it. To drop out of university to pursue YouTube, that'd just be fucking stupid."[20] He added that "industrial management and economics [was] boring as hell [...] [and] I couldn't relate to fucking anyone."[20]
PewDiePie has also shared that he "loved Photoshop", wanting to work on photo manipulation art using Adobe Photoshop rather than be in school.[20] Relating to this passion, he entered Photoshop contests and almost earned an apprenticeship at "one of the best advertising agencies in Scandinavia."[20] He was also interested in creating content on YouTube, and after not earning the apprenticeship, he sold limited edition prints of his Photoshopped images in order to purchase a computer to work on YouTube videos.[20]
Internet career
YouTube channel format
Early in his career, the main focus of PewDiePie's videos was his commentary and reactions to various games as he plays through them.[21][22] Due to this, his videos fall under the Let's Play umbrella.[23] Unlike conventional walkthroughs, his Let's Play videos are devoted to "sharing gaming moments on YouTube with my fam".[24] Variety details that "PewDiePie acts like he's spending time with a friend. He begins each video introducing himself in a high-pitched, goofy voice, drawing out the vowels of his YouTube moniker, then delves into the videos."[23]
In his early years as a YouTube personality, PewDiePie was known for playing horror and action video games,[21][25][26] most notably Amnesia: The Dark Descent and its related mods.[27] PewDiePie also began posting weekly vlogs starting from 2 September 2011.[28] These vlogs are uploaded under the title of Fridays with PewDiePie.[16] In 2015, ESPN noted that PewDiePie typically performs a "Brofist" at the end of his videos.[29] As his channel grew, he began to branch out in terms of his video content, uploading live-action and animated comedy shorts.[16] In 2014, he began to more actively play games that interested him, regardless if they were of the horror genre or not.[30] In addition, he is also known to support video games from indie developers.[21]
PewDiePie formerly put out videos with a high frequency, something he scaled down in 2014.[31] By early 2017, he had uploaded almost 3,500 videos to his channel, around 400 of which have been made private.[32] In March 2017, PewDiePie commented that his channel was running on a daily output, stating, "[there's] a lot of challenges in doing daily content, it's stupid. I really shouldn't be doing it, I really should just fucking go back and upload twice a week or some shit, and then take a step back, but I still really, really love the daily challenge—the daily grind—of just being like, 'hey, I'm gonna make a video today, no matter what.' And sometimes it really works, and sometimes it doesn't."[33]
During the early portion of his YouTube career, PewDiePie refused to hire any editor or outside assistance to help with his video output; stating, "I want YouTube to be YouTube."[31] In October 2014, however, while speaking to Rhett and Link on their Ear Biscuits podcast, PewDiePie expressed that he would seek an editor in 2015.[34] In February 2017, PewDiePie stated in his My Response video, "I'm just a guy. It's literally just me. There's not a producer out there [...] there's no writer, there's no camera guy."[35]
Style of content
The nature of PewDiePie's video content has been described by various outlets as goofy, energetic, obnoxious and filled with profanity.[36][37][38][39] However, many of the same outlets concede that PewDiePie's content is genuine and unfiltered.[38][39] Sarah Begley of Time said his clips contained "charismatic narration".[40] Chris Reed of The Wall St. Cheat Sheet said it contained "off-the-cuff running commentary that's characterised by goofy jokes, profanity and loud outbursts."[39] Walker wrote PewDiePie's "chosen mode of sharing his critique happens to be ribald entertainment, an unmediated stream of blurted jokes, startled yelps, goofy voices, politically incorrect comments and pretty much nonstop profanity."[38] Reed adds that these aspects of PewDiePie's videos are what critics find most abrasive, but what fans love the most.[39] PewDiePie resorts occasionally to gameplay, resulting in silent or emotional commentary;[38][39] his playthrough of The Last of Us, it was detailed, left the usually vocal gamer speechless at the ending.[39][41]
In 2016, he examined his older videos and while noting the stylistic changes he had undergone, he expressed specific regret for his casual use of words like gay or retarded in a derogatory sense.[42] In December 2016, Kotaku's Patricia Hernandez wrote about his stylistic changes, explaining that "over the last year, the PewDiePie channel has also had an underlying friction, as Kjellberg slowly distances himself from many of the things that made him famous. He's doing fewer Let's Plays of horror games like Amnesia," and adding, "the PewDiePie of 2016 can still be immature, sure, but [...] a defining aspect of recent PewDiePie videos is existential angst, as he describes the bleak reality of making content for a machine he cannot fully control or understand."[43] On the technical aspect of his videos, PewDiePie spoke about how his early videos would feature raw footage, although he later began to dedicate time to edit his videos.[44]
History
Early years (2010–2012)
PewDiePie originally registered a YouTube account under the name "Pewdie";[1] he explains that "pew" represents the sound of lasers and "die" means death.[45] After forgetting the password to this account, he then registered the "PewDiePie" YouTube channel on 29 April 2010.[29] After he dropped out of Chalmers, his parents refused to support him,[29] and as a result he funded his early videos by selling prints of his Photoshop art, as well as working at a hot dog stand.[20][46] On having to work at the stand, PewDiePie stated, "the fact that I could make videos was so much more important to me than [that] I had to spend a few hours a day doing a job that wasn't that prestigious."[46] Five years later, PewDiePie recalled, "I knew people were big at other types of videos, but there was no one big in gaming, and I didn't know you could make money out of it. It was never like a career that I could just quit college to pursue. It was just something I loved to do. And here we are five years later and it's exploded."[46] By December 2011, PewDiePie's channel had around 60,000 subscribers.[29] Around the time his channel earned 700,000 subscribers, PewDiePie spoke at Nonick Conference 2012.[47][48] On 11 July 2012, the channel reached 1 million subscribers,[13] and it reached 2 million subscribers in September.[21] In October, OpenSlate ranked the PewDiePie channel as the No. 1 YouTube channel.[49] That December, PewDiePie signed with Maker Studios.[29]
Early in his YouTube career, PewDiePie used rape jokes in his videos.[36] Criticism of these jokes stirred controversy, and in October 2012, he addressed the issue through a Tumblr post, writing, "I just wanted to make clear that I'm no longer making rape jokes, as I mentioned before I'm not looking to hurt anyone and I apologise if it ever did."[15][50] The Globe and Mail stated "unlike many young gamers, he listened when fans and critics alike pointed out their harmful nature, and resolved to stop making rape jokes."[36]
Becoming the most subscribed user (2013)
On 18 February 2013, the PewDiePie channel reached 5 million subscribers,[29] and in April, PewDiePie earned coverage on The New York Times after surpassing 6 million subscribers.[22] In May, at the inaugural Starcount Social Stars Awards in Singapore PewDiePie won the award for Swedish Social Star.[51] Competing against Jenna Marbles, Smosh and Toby Turner,[52] PewDiePie also won the award for Most Popular Social Show.[53] In July 2013, he overtook Jenna Marbles to become the second most subscribed YouTube user,[54] and reached 10 million subscribers.[29]
PewDiePie's subscriber count surpassed that of the leading channel, Smosh, on 15 August 2013.[55] On becoming the most subscribed YouTube user, PewDiePie commented, "When I started my YouTube channel in 2010, I never imagined that one day it would be the most subscribed channel in the world and that I would be a part of such a great community."[56] After becoming the most subscribed user, Ben Donovan of Maker Studios stated that PewDiePie "is a great example of how a YouTube content creator can amass a worldwide following due to passion and creativity, and his large subscriber base showcases the loyalty and strong connection he has to his 'bros'."[57] On 1 November, PewDiePie became the first channel to reach 15 million subscribers;[58] the following day, the channel was surpassed by YouTube's Spotlight account at the top of the site's subscriber rankings.[59] In the same month, PewDiePie proclaimed his dislike of YouTube's new comment system.[60] In December, PewDiePie overtook the YouTube Spotlight channel to once again become the most subscribed user on YouTube.[61][62]
Throughout 2012 and 2013, PewDiePie's channel was one of the fastest growing on YouTube, in terms of subscribers gained.[63] In 2013, the PewDiePie channel went from 3.5 million to just under 19 million subscribers,[64] and by the end of 2013, it was gaining a new subscriber every 1.037 seconds.[65] Billboard reported that the PewDiePie channel gained more subscribers than any other channel in 2013.[66] Additionally, in the second half of 2013, the PewDiePie channel earned just under 1.3 billion video views.[67]
Continued growth (2014–2015)
In March 2014, PewDiePie updated his video production output, announcing he would be scaling down the frequency of uploads.[31] In August 2014, Maker Studios released an official PewDiePie app for the iPhone, allowing audiences to view his videos, create custom favourite video feeds and share videos with others.[68] Later in the month, PewDiePie uploaded a video, announcing he would permanently disable comments on his YouTube videos.[69] On his decision, PewDiePie stated "I go to the comments and it's mainly spam, it's people self advertising, it's people trying to provoke... just all this stuff that to me, it doesn't mean anything. I don't care about it, I don't want to see it."[70] After disabling comments, PewDiePie continued interacting with his audience through Twitter and Reddit.[71] In mid-September, PewDiePie uploaded a follow-up video, sticking by his decision, and announcing the launch of broarmy.net, an online forum, in which he will actively connect with his viewers, designed to replace the YouTube comment section.[72]
In September 2014, PewDiePie began streaming videos of his co-hosted series, BroKen, onto MLG.tv.[73] PewDiePie co-hosted the series with Kenneth Morrison, better known as CinnamonToastKen, also an online game commentator.[74] On 13 October, PewDiePie decided to allow comments on his videos once more, albeit only after approval.[75][76] However, PewDiePie has tweeted, "I have them set as approved so I can redirect people to comment on my website instead."[77][78] In a later video, PewDiePie claimed that disabling comments helped him become happier.[79] In 2014 alone, PewDiePie's account amassed nearly 14 million new subscribers and over 4.1 billion video views; both figures were higher than any other user.[80][81] According to Social Blade, a website which tracks YouTube channel statistics, on 29 December 2014, the PewDiePie channel surpassed emimusic's video view count, at around 7.2 billion views, to become the most viewed channel on the website.[82][83] During July 2015, PewDiePie's videos were documented to receive over 300 million views per month.[84] On 6 September, PewDiePie's YouTube account became the first to eclipse 10 billion video views.[85] Later in the month, PewDiePie teased about having a role in a series, and that he was on location in Los Angeles for the show's shooting.[86] Although not many details were revealed at the time, in October, it was announced that the series would be titled Scare PewDiePie.[87]
YouTube Red and style change (2016–2017)
The Scare PewDiePie series was debuted on PewDiePie's channel in January 2016 through YouTube's paid subscription service, YouTube Red.[87] In October, he announced that he would be going back to Los Angeles to record another season of Scare PewDiePie, and that he would be daily vlogging while he was away.[88]
Throughout 2016, PewDiePie's video style change became more apparent than the tweaks he implemented in the past (see above for more). As aforementioned, PewDiePie addressed his use of words such as gay as a pejorative, retrospectively expressing, "I still make kinda stupid jokes that I shouldn't make. But I feel like back then I didn't understand. I was so immature and I just thought things were funny just because they were offensive [...] I'm not proud of it. I'm really not. But I'm also glad that I've grown past it."[44] While continuing to produce fewer Let's Play videos about horror games, his style of humour also changed; PewDiePie commented in a December 2016 video, "I think the thing is that I have a lot of younger audience [members], and I think my humour got drier, and they don't get it."[43]
On 20 October, PewDiePie jokingly launched a second channel, under the name Jack septiceye2.[89] The name is derived from his friend and fellow YouTube video game commentator, Jacksepticeye.[43] By December, Kotaku reported the Jack septiceye2 channel had garnered 1.4 million subscribers, despite having only one upload available to watch.[43]
Throughout late November and early December 2016, PewDiePie jokingly expressed his desires to delete his YouTube channel at 50 million subscribers.[90][91] On 2 December, he uploaded a video in which he discussed his frustration with the issue of YouTube accounts experiencing an unexplained loss of subscribers and views.[91] PewDiePie expressed, "I find that a lot of people that work with YouTube, almost anyone, have no idea what it's like to work as a content creator, as someone who's built this for years and really cared about it."[43] On this issue, a Google representative provided a comment to Ars Technica, detailing, "Some creators have expressed concerns around a drop in their subscriber numbers. We've done an extensive review and found there have been no decreases in creators subscriber numbers beyond what normally happens when viewers either unsubscribe from a creator's channel or when YouTube removes spammed subscribers."[92]
On 8 December, PewDiePie's channel reached 50 million subscribers, becoming the first YouTube channel to do so.[93] After reaching the milestone, PewDiePie tweeted "will delete tomorrow 5 pm gmt," in reference to his channel, before later uploading a celebratory video featuring fireworks.[93] Ultimately, he did not delete his PewDiePie channel, and instead shut down the joke Jack septiceye2 channel, stating "You know when you make a joke and it just blows up way bigger than you'd imagined?"[92] PewDiePie's stunt received negative reception from Fortune. The publication's Mathew Ingram opined, "this is just a temper tantrum by a man-baby who makes millions of dollars playing video games," adding, "at first glance, the video in which he threatens to delete his channel seems like the whining of a rich, entitled celebrity who has noticed that his videos aren't getting as many views as they used to, and blames the platform for not supporting him as much as he thinks they should."[94] On 18 December 2016, he received a Ruby Play Button from YouTube as a reward for hitting 50 million subscribers.[95]
On 10 December, PewDiePie released a video, titled "Can this video hit 1 million likes?" In the video, after watching various YouTubers ask to get a certain amount of likes on their videos, he jokingly begged viewers to help the video reach 1 million likes.[96] The video currently has over 4 million likes, which ranks it as the 70th-most-liked video on YouTube, as well as the most liked non-music video on YouTube. On 24 December, he released a follow-up video, titled "Can this video get 1 million dislikes?"[97] The content is almost the same as the one asking for likes, except that in this video, he asks the viewers to dislike the video instead. The video currently has over 3.3 million dislikes, placing it as the 4th-most-disliked video on YouTube, and the most-disliked video that is neither a music video nor a trailer. On 28 January 2017, he uploaded another similarly-themed video, titled "Can this video get 1 million comments?"[98] Within 2 days of its release, it amassed over 5.3 million comments, becoming the most commented video on YouTube.[99] Also in January, PewDiePie detailed that his videos accumulated over 150,000 years of watchtime.[100]
On 14 February 2017, according to Social Blade, his channel's total video view count was surpassed by Indian record label T-Series at the top of the site's view rankings.[101][102] Also in March, PewDiePie made a video similar to that called, "Can this video get same likes and dislikes?" This video had 785,000 likes and dislikes at the time of this edit.[103]
Controversial videos, network drop and streaming (2017)
In January 2017, PewDiePie began to receive criticism for his non-gaming videos. In one, he uses the racial slur "nigger",[104] which caused #PewdiepieIsOverParty to trend worldwide on Twitter.[105] A few days later, PewDiePie created further controversy, when he uploaded a video featuring him reviewing the website Fiverr, which allows people to sell a service for US$5. In the video, PewDiePie shows his reaction to a duo he had paid to display the message "DEATH TO ALL JEWS" on a sign,[104][106] as a joke and attempt to highlight the ridiculous things which can be provided as a paid service on the Internet.[107] He immediately apologised within the same video stating, "I am sorry. I didn't think they would actually do it. I feel partially responsible," adding "I'm not anti-Semitic, [...] so don't get the wrong idea. It was a funny meme, and I didn't think it would work, okay."[104] PewDiePie received criticism from some users in the video's comment section, as well as from some media outlets.[104] As a result of this video, both PewDiePie and the duo were banned from Fiverr, prompting the latter to upload an apology video stating that they did not understand the meaning of the sign, and that they were sorry to all Jews.[108]
"I've made some jokes that people don't like. And you know what? If people don't like my jokes, I fully respect that. I fully understand that. I acknowledge that I took things too far, and that's something I definitely will keep in mind moving forward, but the reaction and the outrage has been nothing but insanity."
– PewDiePie, My Response video (February 2017)[35]
A few weeks later, The Wall Street Journal reported on the incident, while also adding that since August 2016, PewDiePie has included anti-Semitic jokes or Nazi imagery in nine separate videos.[109] The publication reported he removed three of the videos, including the January 2017 Fiverr one.[109][110] In a 12 February Tumblr post, PewDiePie expressed: "I am in no way supporting any kind of hateful attitudes, [...] I think of the content that I create as entertainment, and not a place for any serious political commentary," and conceded, "though this was not my intention, I understand that these jokes were ultimately offensive."[107][110] In his post, he also reiterated he does not support anti-Semitic groups.[107] PewDiePie's motivation for his Tumblr post was partially driven by the fact that neo-Nazi and white supremacist groups and publications, such as The Daily Stormer, were referencing and praising PewDiePie for his jokes.[35][111]
On 13 February, the Disney-owned Maker Studios multi-channel network cut its ties with PewDiePie because of the aforementioned controversy and the additional videos containing allegedly anti-Semitic jokes.[110][112] Maker stated that "although [he had] created a following by being provocative and irreverent, he clearly went too far in this case and the resulting videos are inappropriate."[112] Google also took action, dropping him from the Google Preferred advertising programme, as well as cancelling the Scare PewDiePie YouTube Red series.[113][114] Various media journalists and outlets joined the Wall Street Journal in criticising PewDiePie.[115][116][117] Kirsty Major of The Independent, Arwa Mahdawi of The Guardian and Ben Kuchera of Polygon, were all critical of PewDiePie's defense of his content as jokes taken out of context, opining that his content helps normalise ideologies such as fascism, neo-Nazism and white supremacy.[115][116][117]
Many in the YouTube community, including Ethan Klein of h3h3Productions, a Jewish YouTube sketch comedian, who is also friends with PewDiePie, as well as YouTube news commentator Philip DeFranco, and popular gamers Markiplier and Jacksepticeye, as well as many others, defended PewDiePie and criticised the way media handled the incident.[118][119] On 16 February, PewDiePie himself responded in a video entitled My Response, in which he apologised to those who were offended by his previous videos and which he also criticised the reporting by the media.[35][120][121] He also states The Wall Street Journal framed his jokes as "posts" and took them out of context.[122] One of the examples PewDiePie gives of this includes one of his vlogs, in which he expresses frustration at people creating swastikas in his Tuber Simulator video game.[123][124]
In April 2017, while still continuing to upload new content onto YouTube, PewDiePie created Netglow, a channel on the livestreaming service Twitch.[125] On Netglow, he started streaming Best Club, a weekly live stream show scheduled for Sunday at 4:00 pm. GMT.[125] Best Club premiered on 9 April.[125] PewDiePie commented that his decision to create Netglow was in the works prior to the aforementioned allegations of anti-Semitic themes in his videos.[125] On 11 April, Business Insider detailed that PewDiePie's first stream amassed around 60,000 viewers, and that Netglow has accumulated 93,000 subscribers to that point.[126] As of 7 August 2017, there have been two episodes of the show.[127]
In September 2017, PewDiePie drew criticism when he used the racial slur "nigger" while live-streaming PlayerUnknown's Battlegrounds.[128] As a response to the incident, Campo Santo co-founder Sean Vanaman referred to PewDiePie as "worse than a closeted racist", announced that Campo Santo would file copyright strikes against PewDiePie's videos featuring the studio's game Firewatch, and encouraged other game developers to do the same.[129][130] PewDiePie later uploaded a short video apologizing for the language he used during the live-stream, expressing "I'm not going to make any excuses to why [the slur] did [slip out] because there are no excuses for it. I'm disappointed in myself because it seems like I've learned nothing from all these past controversies, [using the slur] was not okay. I'm really sorry if I offended, hurt or disappointed anyone with all of this. Being in the position that I am, I should know better."[131]
Relationship with YouTube networks and programmes
As a result of Maker Studios dropping PewDiePie from their network over the aforementioned anti-Semitic controversy, PewDiePie is not signed to any multi-channel network (MCN).[110] He was previously signed to Machinima prior to his partnership with Maker.[132] PewDiePie expressed feeling neglected by the network, which operates as a rival to Maker.[132] Feeling frustrated with how Machinima treated him, PewDiePie hired a lawyer to free him from his contract with the network.[132]
While under Maker, PewDiePie signed with the MCN's gaming sub-network, Polaris.[133] Maker itself is a multi-channel network that drives the growth of the channels under it.[24][134][135][136]
In October 2014, PewDiePie began hinting at the possibility that he might not renew his contract with Maker Studios upon its expiration in December 2014.[137] Reports that covered this information also added that PewDiePie expressed his frustrations with the studio's parent company, Disney; PewDiePie was quoted saying, "The fact that Disney bought Maker Studios doesn't really change anything for me. If I ask for help, they reply, but that's all the contact we have. We'll see what happens."[132] Rather than re-sign with Maker, PewDiePie has mulled the option of launching his own network, although he has declined to provide in-depth details on the subject.[17][138] However, in light of news outlets reporting his disinterest with Maker, PewDiePie tweeted, "I feel like I was misquoted in the WSJ and I'm really happy with the work that Maker has been doing for me."[139] PewDiePie would continue creating videos under Maker; his relationship with the network developed to have Maker establish an official PewDiePie website, app, and online store to sell Bro Army merchandise, while PewDiePie promoted Maker's media interests and gave the network a share of his YouTube ad revenue.[16]
In early 2015, Nintendo launched its Creator Program, in order to share revenue with YouTube video creators who feature gameplay of their products in videos.[140] PewDiePie joined various gamers in criticising the programme.[141] PewDiePie called the programme a "slap in the face to the YouTube channels that [do] focus on Nintendo game[s] exclusively", adding, "The people who have helped and showed passion for Nintendo's community are the ones left in the dirt the most."[141] Despite criticisms from PewDiePie and other gamers alike, Nintendo experienced more requests from YouTube creators than expected, causing an extension on the 72-hour wait time for video approval through the programme.[141] Additionally, PewDiePie, stated, "I'll still play Nintendo games that I want to play on my channel as usual. I'm lucky to be in a situation where losing ad revenue on a few videos won't matter. However, many people on YouTube are not in that situation."[142] Ultimately, the focal point of criticism is toward the approval of a video which Nintendo has to administer, and may be motivated by biased intentions.[142]
In January 2016, PewDiePie announced a partnership with Maker Studios to produce Revelmode, a sub-network of Maker, that would showcase PewDiePie and his friends on YouTube in original series.[143] After the deal, the head of Maker Studios, Courtney Holt, stated, "we're thrilled to be doubling down with Felix."[143] Along with PewDiePie, eight other YouTubers signed to the network upon its creation: CinnamonToastKen, Marzia, Dodger, Emma Blackery, Jacksepticeye, Jelly, Kwebbelkop, and Markiplier.[143] Three YouTubers—Cryaotic, KickThePJ and Slogoman—would later join the sub-network after its launch.[144][145][146] In March 2017, PewDiePie confirmed that Revelmode "doesn't exist anymore," in wake of the controversy surrounding the Wall Street Journal's allegations of anti-Semitism toward him.[33] While announcing this, he also revealed that he worked on the company for about 3 or 4 years.[33]
Public image and influence
Responses to PewDiePie's content are mixed; Anthony Taormina of Game Rant writes "It's no secret that as his popularity continues to grow, PewDiePie has become an increasingly divisive figure. While some love the YouTuber for the entertainment he provides, others see PewDiePie as the singular representation of our gameplay commentary obsessed culture."[147] Chris Reed of The Wall St. Cheat Sheet commented on the divisive opinions about PewDiePie, stating, "PewDiePie is not universally adored [...] the great divide in opinion on PewDiePie seems to be largely generational. Older people are less likely to subscribe to YouTube channels, or to pay much credence to YouTube personalities in general. Many younger viewers, on the other hand, see him as endlessly entertaining and relatable."[39]
His channel appeals strongly to younger viewers, a group Google refers to as Generation C for their habits of "creation, curation, connection and community".[24][148] According to a 2014 survey commissioned by Variety, PewDiePie along with a few other YouTube personalities have been reported to be more influential and popular than mainstream celebrities, such as Jennifer Lawrence, among US teenagers aged 13 through 18.[149] His rise to fame has been used as "a great example of how the emerging society gives extensive opportunities to individuals with great ideas, courage, and, of course, a significant portion of luck as opposed to the old society."[150] Studies of the gaming community on YouTube have shown that 95% of gamers engage in watching online videos related to gaming, which has been linked to be an important reason for PewDiePie's popularity.[151] In 2015, PewDiePie was included on Time's list of the 30 most influential people on the Internet, cementing his influence as an internet personality.[40] Later in 2015, PewDiePie was featured on the cover of Variety's "Famechangers" issue, with the magazine ranking him as the "#1 Famechanger", or "those whose influence stands head and shoulders above the rest".[152] The following year, Time included him on their Time 100 list, with South Park co-creator Trey Parker writing in his entry, "I know it might seem weird, especially to those of us from an older generation, that people would spend so much time watching someone else play video games [...] But I choose to see it as the birth of a new art form. And I don't think anyone should underestimate its most powerful artist."[12] In June 2017, Forbes released a quarterly "Top Influencers" list, ranking PewDiePie at No. 2 in the Gaming category behind Markiplier.[153] Forbes cited their reasoning for the ranking, writing, "[PewDiePie's] overall brand suffered earlier this year when he included anti-Semitic content in nine of his videos."[154]
Swedish columnist Lars Lindstrom commented positively about PewDiePie, stating, "that Felix Kjellberg has a comic talent is indisputable. It is both amazingly awful and amazingly funny when a father bikes around with his son in the game Happy Wheels and both get crushed and bloody again and again and PewDiePie improvises absurd comments as the game continues. The secret is that he really loves to play these games and that he has fun doing it."[19] PewDiePie has also been received negatively by the media on some occasions, often being reported as an "inexplicable phenomenon."[30] Andrew Wallenstein of Variety heavily criticised PewDiePie, following his channel becoming the most subscribed channel on YouTube, describing his videos as "aggressive stupidity" and "psycho babble."[37]
In September 2014, Rob Walker of Yahoo! called PewDiePie's popularity "insane", writing, that it "strikes me as considerably more curious – I mean, you know who Rihanna is, but would you recognise this kid if he were standing in line behind you at the bank?"[38] Walker, among other reporters and some casual gamers, have questioned the reasons for his popularity,[38][39] while other reporters have criticised his rise in notability.[37] Walker commented on PewDiePie's interaction with his audience, writing, "While he can be raucous and crude, it always comes across as genuine. He constantly addresses his audience as a bunch of peer-like friends, as opposed to distant, genuflecting fans. He's certainly more than willing to make fun of himself in the process."[38] In 2015, The Verge wrote, "Love it or hate it, his success – like so many other YouTube personalities – isn't just in playing games but actually connecting and talking directly to an audience. No agent, press release, or any other intermediary. He just hit record."[155] He refers to his fan base as the "Bro Army" and addresses his audience as "bros".[156] On this, Walker wrote, "Profanity aside, it's a bummer that his persona includes constant references to his viewers as "Fam," and that he's loose with words like "bitch" when his gaming adventures lead him into contact with female villain characters. Given how smart this guy clearly is when he speaks directly, I suspect he could modify his demeanor in a way that remained engaging to a young fan base but somehow contributed to improving gamer-land's sometimes disturbingly bro-centric attitude."[38] However, both Walker and Reed have commented on PewDiePie's intelligence, with Reed opining, "He's much more thoughtful and self-aware than he seems in many of his videos."[39]
Relating to his responsibility as a celebrity, PewDiePie has stated "many people see me as a friend they can chill with for 15 minutes a day", adding, "The loneliness in front of the computer screens brings us together. But I never set out to be a role model; I just want to invite them to come over to my place."[17] Correlating with this note, his audience has been reported to provide positive remarks about him; some of his viewers created and contributed to a thread expressing that he has made them happier and feel better about themselves.[30] Conversely, during an informal Twitter poll conducted by one Kotaku reporter, respondents described him as "annoying" and an "obnoxious waste of time."[30] Additionally, Rolling Stone has documented the existence of several Reddit threads dedicated to sharing disparaging views of PewDiePie.[16]
PewDiePie has himself claimed that he dislikes being called "famous", and has been reported to live a "shy and retiring life".[15] In a Rolling Stone article, PewDiePie admitted to being shocked by his fame; PewDiePie recalled a gaming event near his hometown, stating "I remember there were five security guards yelling at a crowd to back up – it was out of control. It was shocking to find myself in that situation, where I was that celebrity person."[16] At the 2013 Social Star Awards, PewDiePie greeted his fans personally despite security warning him against doing so.[1][157] PewDiePie also mentioned this event to Rolling Stone, stating, "I didn't even understand they were screaming for me at first."[16]
Influence on video games
PewDiePie's commentaries have had a positive effect on sales of indie games.[151][158] For instance the developers of McPixel stated, "The largest force driving attention to McPixel at that time were 'Let's Play' videos. Mostly by Jesse Cox and PewDiePie."[159] PewDiePie has also been confirmed to have positively influenced the sales of Slender: The Eight Pages and Goat Simulator.[17][30] Although games being featured on PewDiePie's channel have reportedly contributed to their commercial success, he has stated, "I just want to play the games, not influence sales."[160]
PewDiePie, along with characters from Amnesia: The Dark Descent, which PewDiePie renamed and made characters within his own commentaries were referenced to by a McPixel level designed in his honour.[161] Additionally, in the video game Surgeon Simulator 2013, the Alien Surgery stage features an organ called "Pewdsball" in honour of PewDiePie.[162][163] PewDiePie agreed to allow the developers of Surgeon Simulator 2013 to use his likeness in GOTY IDST, a showering simulation video game.[164][165] PewDiePie was also included as a NPC in the indie game, Party Hard.[166]
Income
In June 2014, The Wall Street Journal reported that PewDiePie earned $4 million in 2013;[167][168] PewDiePie confirmed on Reddit that the figures were roughly around what he actually earned.[17] In July 2015, the Swedish newspaper Expressen reported that PewDiePie's production company, PewDie Productions AB, reported earnings of 63.7 million SEK ($7.5 million) in 2014.[169][170] The Guardian commented that the reason the media was so captivated by PewDiePie's earnings is that the topic "offers a rare insight into the money being made at the top end of YouTube stardom", adding "it's very rare for any YouTube creator to talk about their earnings publicly, not least because YouTube itself does not encourage it".[46] Although outlets agreed that PewDiePie's income was sizeable, and even "remarkable",[171] PewDiePie appeared at the top of Forbes' October 2015 list of the richest YouTube stars with a reported $12 million earned in 2015.[172] Relating to the earnings, Michael Thomsen of Forbes opined that "$7 million may well seem like an astronomical figure to a 25-year-old who just wants to make friends and play videogames, but it's a wildly insubstantial figure for the size of his audience and influence."[173]
PewDiePie said that he is "tired of talking about how much I make".[174] After extensive media coverage of his earnings, PewDiePie expressed his frustration and suggested that they should rather look at what he raised for charity.[175]
In December 2016, Forbes named PewDiePie as the highest-earning YouTuber with his annual income reaching $15 million.[176] This was up 20% from 2015, largely due to his YouTube Red series Scare PewDiePie and his book This Book Loves You, which sold over 112,000 copies according to Nielsen Bookscan.[177] According to Forbes, PewDiePie's income dropped to $12 million in 2017, which made him the sixth highest-paid YouTuber during that year.[178] Forbes commented that PewDiePie's income would have been higher had he avoided the pushback from advertisers resulting from the controversies surrounding his videos.[179]
Marketing campaigns
Beginning in April 2014 and spanning into August, PewDiePie, along with his girlfriend Marzia Bisognin, began a marketing campaign for the Legendary Pictures film As Above, So Below.[180][181] PewDiePie's videos for the marketing campaign included a miniseries featuring him participating in the "Catacombs Challenge". The challenge involved PewDiePie searching for three keys in the catacombs to open a container holding "the Philosopher's stone".[182] The couple's videos were able to earn nearly 20 million views.[183] Maker Studios, which both PewDiePie and Bisognin are represented by, brokered the ad deal between the two and Legendary Pictures.[182] In January 2015, Mountain Dew partnered with PewDiePie to launch a fan fiction contest, in which winning fan fictions will be animated into video formats and then uploaded onto his channel.[184] In the same month, a quote from him was used by Techland on Dying Light posters.[185] The quote, which read, "I love this game. It's sooo awesome!", spread controversy as it came from a seemingly advertorial video, featuring him playing Dying Light.[186] In response to the issue, PewDiePie tweeted, "I love this game. It's soooo awesome! - IGN."[187] When another Twitter user mentioned the issue, tagging PewDiePie in their tweet, he responded, "I dont even remember saying this."[187]
Despite these partnerships, PewDiePie maintains that he conducts very few promotions and works with few brands.[17][188] Additionally, PewDiePie posted on Reddit, "I make more than I need from YouTube", adding, "with that freedom, but also to respect my fans for making that possible, I don't end up doing many endorsements."[189] On this topic, PewDiePie has claimed that it is disappointing when a large chunk of people misinterpret a component of his character; he states, "if I mention on Twitter that I find this or that Kickstarter project cool, people immediately start to ask what economical interests I might have in it. Things like that can bring me down. But it's not personal; some people just prefer to believe the worst about others at any given time."[17]
Charities
PewDiePie's popularity has allowed him to stir support for fundraising drives.[190] In February 2012, PewDiePie ran for King of the Web, an online contest. He lost the overall title; however, he still became the "Gaming King of the Web" for the 1–15 February 2012 voting period.[191] During the following voting period, PewDiePie won and donated his cash winnings to the World Wildlife Fund.[192][193] He has raised money for the St. Jude Children's Research Hospital.[21][192]
PewDiePie also began a "Water Campaign" charity, where his fans could donate money to Charity: Water, in celebration of reaching ten million subscribers.[194] PewDiePie also contributed one dollar to the charity for every 500 views the video announcing the campaign accumulates, up to a maximum of $10,000.[195] PewDiePie had the stated goal of raising US$250,000, at the end of the drive, the amount raised was $446,462.[192][196][197] In June 2014, PewDiePie, announced that a fourth charity drive for "Save the Children" raised over $630,000, surpassing a $250,000 goal.[198] In an interview with the Swedish magazine Icon, he has expressed desire to continue these drives as time goes on, and also credited John and Hank Green as two individuals who gave him the idea of making unique videos for charity.[17] These videos are purchased by game manufacturers and advertisers, for prices ranging up to $50,000.[17]
In December 2016, he hosted "Cringemas", a livestream held across two days (9 and 10 December, both at around 6 pm–10PM GMT), with other Revelmode creators.[199] During the livestream, they helped raise money for RED, a charity committed to helping eliminate HIV/AIDS in Africa.[200] After the first day, the fundraiser raised over $200,000, after YouTube doubled their goal of $100,000, and at the end of the livestream, they had raised a total of over $1.3 million with help from the Bill & Melinda Gates Foundation.[201]
Appearances in other media
Aside from his own YouTube channel, PewDiePie has made appearances in the videos of other YouTube creators and series. In April 2013, he made a cameo in an episode of Epic Rap Battles of History, portraying Mikhail Baryshnikov.[202] In July 2013, PewDiePie starred alongside Anthony Padilla and Ian Hecox of Smosh, as well as Jenna Marbles, as guest judges on the second season of Internet Icon.[203] PewDiePie has also appeared in YouTube's annual year-end Rewind series each year from 2013 to 2016.[204][205][206][207]
In December 2014, PewDiePie guest starred in two episodes of the 18th season of South Park, one of his favourite series. The two episodes served as a two-part season finale. The first part, titled "#REHASH" aired on 3 December, while the second part, titled "#HappyHolograms", aired on 10 December.[208][209] In the episodes, he parodied himself and other Let's Play commentators, who added commentary over Call of Duty gameplay in an overly expressive way. In "#REHASH", the character Kyle wonders why his brother and his brother's friends favour watching others comment on events over experiencing events themselves.[208]
In July 2015, PewDiePie was announced as a voice actor in the Vimeo fantasy series, Oscar's Hotel for Fantastical Creatures.[210] In October, PewDiePie appeared as a guest on The Late Show with Stephen Colbert.[211]
Other ventures
On 24 September 2015, PewDiePie released his own video game PewDiePie: Legend of the Brofist on iOS and Android. The game is developed by Canadian game developer Outerminds in collaboration with PewDiePie himself.[212][213] On 29 September 2016, he released another game developed by Outerminds, titled PewDiePie's Tuber Simulator.[214] It was released as a free app on iOS and Android devices. The game focuses on getting enough subscribers to dethrone PewDiePie as the king of YouTube. The game reached the number one spot on the App Store within a few days of its release, while also experiencing its servers crashing due to its popularity.[214]
Penguin Group released PewDiePie's This Book Loves You, a parody of self-help books, on 20 October 2015.[87] The book includes a collection of aphorisms, jokes, and wisdom, paired with visuals.[215]
On 1 March 2018, PewDiePie and Marzia announced their unisex clothing brand Tsuki via a YouTube video.[216]
Personal life
Marzia Bisognin (pictured in 2014) and PewDiePie have been in a relationship since 2011
Kjellberg is originally from Sweden,[5] but moved to Italy to live with his girlfriend, Marzia Bisognin.[13] She is also a YouTube personality, formerly known on the website as CutiePieMarzia,[15][217] but now known as simply Marzia.[218] The two were introduced to each other through a friend of Bisognin's in 2011, and after establishing an online friendship, Kjellberg flew to Italy to meet her.[15] On April 27, 2018 Marzia announced on Instagram that Kjellberg proposed to her.
The two shuffled between Sweden and Italy, before settling in Brighton, Sussex, England.[15][219] Kjellberg moved to the UK in July 2013 for better Internet connectivity.[220] Kjellberg admits that he enjoys living in Brighton, as he is able to live in general anonymity, adding that one of the reasons he has not moved to Los Angeles is, "Anytime I'm there, people are constantly patting you on the back, telling you how great you are. It fucks with your brain. I started YouTube because I was bored, not to become famous."[29] In June 2016, Kjellberg announced he had been evicted from his recording studio after his landlord confronted him for being too loud.[221] On 30 December 2016, he announced that he had been evicted once again, and that he had moved into Club Penguin's old UK office.[222]
Kjellberg has stated on his YouTube channel that he is an agnostic atheist.[223]
Discography
Singles
2013 - Jabba the Hutt[224]
2013 - PewDiePie Song[225]
2014 - Boobs in the Thumbnail[226]
2014 - Fabulous[227]
2014 - Senpai Sucked My Ass[228]
2015 - Pretty Girl[229]
2016 - Brofist[230]
2018 - Hej Hej Monika (cover)[231]
Filmography
Year(s)
Series or Show
Role
# of episodes
Ref(s)
2012 Sveriges Television (Interview) Himself 2 [d]
2013 Epic Rap Battles of History Misha 1 [202]
2013 Internet Icon Himself 1 [203]
2013, 2015 Smosh Babies Baby Pewds 2 [e]
2013–2016 YouTube Rewind Himself 4 [f]
2014 Good Mythical Morning Himself 1 [236]
2014 asdfmovie Lonely Guy / Magician 1 [237]
2014 Skavlan (Interview) Himself 1 [238]
2014 South Park Himself 2 [208]
2015 Oscar's Hotel for Fantastical Creatures Brock 6 [210]
2015 The Late Show with Stephen Colbert (Interview) Himself 1 [211]
2015 Pugatory Edgar 6 [239]
2016 Scare PewDiePie Himself 10 (All) [240]
2016 Conan (Interview) Himself 1 [241]
Gameography
Year(s)
Game
Platform(s)
Ref(s)
2015 PewDiePie: Legend of the Brofist iOS, Android, Microsoft Windows, OS X [212]
2016 PewDiePie's Tuber Simulator iOS, Android [214]
Awards
Year
Award Show
Category
Result
Ref
2013 Starcount Social Star Awards Most Popular Social Show Won [52][53]
Sweden Social Star Award Won [51]
5th Shorty Awards #Gaming Won [242]
2014 Teen Choice Awards Web Star: Gaming Won [243]
4th Streamy Awards Best Gaming Channel, Show, or Series Nominated [244]
Golden Joystick Awards Gaming Personality Won [245]
2015 Teen Choice Awards Choice Web Star: Male Nominated [246]
5th Streamy Awards Best First-Person Channel, Show, or Series Nominated [247]
Best Gaming Channel, Show, or Series Won [247]
Golden Joystick Awards Gaming Personality Won [248]
2016 8th Shorty Awards YouTuber of The Year Nominated [249]
2017 43rd People's Choice Awards Favorite YouTube Star Nominated [250]
See also
List of most subscribed users on YouTube
List of YouTube personalities
Notes
Jump up ^ PewDiePie received a second Silver Play Button for the Jack septiceye2 channel in 2016.[2]
Jump up ^ PewDiePie received a second Gold Play Button for the Jack septiceye2 channel in 2016.[2]
Jump up ^ The term used for an individual in this fan community is "Bro".[10]
Jump up ^ Appeared in 2 interviews.[232][233]
Jump up ^ Voice acted in "Ian's Lost Love" and "The New Teacher".[234][235]
Jump up ^ PewDiePie has appeared in every YouTube Rewind short since 2013, except 2017.[204][205][206][207]
References
^ Jump up to: a b c Wadeson, Danny (6 September 2013). "Gamertube: PewDiePie and the YouTube Commentary Revolution". Polygon. Archived from the original on 27 June 2015. Retrieved 22 June 2015.
^ Jump up to: a b PewDiePie (24 November 2016). I WAITED 4 YEARS FOR THIS!!!!. PewDiePie. YouTube. Archived from the original on 25 November 2016. Retrieved 26 November 2016.
Jump up ^ PewDiePie (11 June 2016). THE DIAMOND PLAYBUTTON (Part 3). PewDiePie. YouTube. Archived from the original on 12 June 2016. Retrieved 11 June 2016.
Jump up ^ PewDiePie (18 December 2016). THE RUBY PLAYBUTTON / YouTube 50 Mil Sub Reward Unbox. PewDiePie. YouTube. Archived from the original on 15 June 2017. Retrieved 18 December 2016.
^ Jump up to: a b Sydell, Laura (30 December 2013). "Hot on YouTube: Videos About Video Games, And Science, Too". NPR. Archived from the original on 31 December 2013. Retrieved 30 December 2013.
Jump up ^ "An Interview With PewDiePie" (Interview). Interview with Emma Blackery. 15 July 2015. Archived from the original on 11 May 2016. Felix: It's err, Kjellberg [pronounced SHEL-burg]
Jump up ^ "Kjellberg pronunciation". Forvo. Archived from the original on 27 November 2016. Retrieved 23 November 2013.
^ Jump up to: a b "PewDiePie about". YouTube. Archived from the original on 22 December 2013. Retrieved 11 November 2017.
Jump up ^ Sylvain, Michael (7 October 2016). "Why PewDiePie's New Game Is Proof We're All Doomed". Rolling Stone. Retrieved 20 March 2018.
Jump up ^ Pechter, Oliver (26 July 2017). "PewDiePie just released his annual report – so how much does he earn?". Business Insider Nordic. Retrieved 20 March 2018.
Jump up ^ "Felix Kjellberg: Oprah of the Internet – The 8 Percent". the8percent.com. Archived from the original on 24 April 2017. Retrieved 23 April 2017.
^ Jump up to: a b Parker, Trey (21 April 2016). "The World's 100 Most Influential People: Felix Kjellberg (a.k.a. PewDiePie)". Time. Archived from the original on 10 May 2016. Retrieved 8 May 2016.
^ Jump up to: a b c Lindstrom, Lars (13 July 2012). "COLUMN Pewdiepie rules, now one million subscribers". Expressen. Archived from the original on 23 September 2012. Retrieved 8 October 2012.
^ Jump up to: a b Rosengren, Lina (19 November 2012). "Han hoppade av Chalmers – blev heltidskändis på Youtube" (in Swedish). IDG.se. Archived from the original on 21 November 2012. Retrieved 21 November 2012.
^ Jump up to: a b c d e f g Boyle, Sian; Andersson, Ulf; Akbar, Jay (23 January 2015). "The King of YouTube: How 25-year-old makes £2.6m a year just from playing computer games in Brighton flat he shares with girlfriend (and yes, they did meet over the internet)". The Daily Mail. Archived from the original on 11 February 2015. Retrieved 18 February 2015.
^ Jump up to: a b c d e f g h Parker, Laura A. (16 December 2015). "The Cult of PewDiePie: How a Swedish Gamer Became YouTube's Biggest Star". Rolling Stone. Archived from the original on 8 April 2016. Retrieved 11 April 2016.
^ Jump up to: a b c d e f g h i Lindholm, Maria (October 2014). "The most powerful Swede in the world". Icon Magazine. Archived from the original on 5 October 2014. Retrieved 12 October 2014.
Jump up ^ "Felix Arvid Ulf Kjellberg About". Facebook. Archived from the original on 27 November 2016. Retrieved 28 May 2013.
^ Jump up to: a b Gallagher, Paul (15 November 2013). "Meet Felix Kjellberg – the new 'King of the Web'". The Independent. Archived from the original on 22 November 2013. Retrieved 23 November 2013.
^ Jump up to: a b c d e f PewDiePie (31 January 2017). BEFORE I WAS FAMOUS. PewDiePie. YouTube. Archived from the original on 2 February 2017. Retrieved 31 January 2017.
^ Jump up to: a b c d e "Pewdiepie Video Game Youtuber Reaches 2,000,000 Subscribers". PRWeb. 21 September 2012. Archived from the original on 12 October 2013. Retrieved 11 November 2012.
^ Jump up to: a b O'Leary, Amy (12 April 2013). "Glued to the Tube". The New York Times. Archived from the original on 19 April 2013. Retrieved 15 April 2013.
^ Jump up to: a b Ristau, Reece (22 July 2015). "PewDiePie: No. 1 in #Famechangers Digital Star Ranking". Variety. Archived from the original on 23 July 2015. Retrieved 23 July 2015.
^ Jump up to: a b c Dredge, Stuart (8 July 2013). "With 50m weekly views, PewDiePie is world's most popular YouTube channel". The Guardian. Archived from the original on 10 November 2013. Retrieved 9 July 2013.
Jump up ^ Fahey, Mike (27 February 2012). "He Screams at Gaming's Most Terrifying Moments So You Can Laugh". Kotaku. Archived from the original on 9 August 2012. Retrieved 8 October 2012.
Jump up ^ Lindstrom, Lars (28 March 2012). "CHRONICLE Therefore Pewdiepie Sweden's hottest Internet Star". Expressen. Archived from the original on 26 September 2012. Retrieved 8 October 2012.
Jump up ^ Chayer, Sarah (27 March 2013). "Game reviewers play around on YouTube". Fourth Estate. University of Wisconsin–Green Bay. Archived from the original on 3 July 2013. Retrieved 8 April 2013.
Jump up ^ "First vlog by PewDiePie – FRIDAY VLOG WITH PEWDIEPIE :D Q&A T-SHIRTS ETC". PewDiePie. YouTube. Archived from the original on 12 May 2014. Retrieved 29 May 2013.
^ Jump up to: a b c d e f g h Drehs, Wayne (11 June 2015). "How PewDiePie gamed the world". ESPN. Archived from the original on 11 June 2015. Retrieved 11 June 2015.
^ Jump up to: a b c d e Hernandez, Patricia (19 December 2014). "What People Get Wrong About PewDiePie, YouTube's Biggest Star". Kotaku. Archived from the original on 10 February 2015. Retrieved 8 February 2015.
^ Jump up to: a b c Cohen, Joshua (4 March 2014). "At 24 Million YouTube Subscribers, PewDiePie Decides To Scale Back". Tubefilter. Archived from the original on 10 March 2014. Retrieved 6 April 2014.
Jump up ^ PewDiePie (13 January 2017). WHY I DON'T PLAY VIDEO GAMES ANYMORE. PewDiePie. YouTube. Archived from the original on 13 January 2017. Retrieved 13 January 2017.
^ Jump up to: a b c PewDiePie (18 March 2017). GOING TOO FAR?. PewDiePie. YouTube. Archived from the original on 10 April 2017. Retrieved 6 April 2017.
Jump up ^ Ep. 53 PewDiePie — Ear Biscuits. Ear Biscuits. 10 October 2014. Archived from the original on 10 February 2016. Retrieved 17 February 2017.
^ Jump up to: a b c d PewDiePie (16 February 2017). My Response. PewDiePie. YouTube. Archived from the original on 16 February 2017. Retrieved 16 February 2017.
^ Jump up to: a b c Woolley, Emma (25 February 2014). "PewDiePie: YouTube's biggest star is a profane Swede you've never heard of". The Globe and Mail. Archived from the original on 7 July 2014. Retrieved 7 July 2014.
^ Jump up to: a b c Wallenstein, Andrew (11 September 2013). "If PewDiePie Is YouTube's Top Talent, We're All Doomed". Variety. Archived from the original on 14 September 2013. Retrieved 14 September 2013.
^ Jump up to: a b c d e f g h Walker, Rob (3 September 2014). "PewDiePie Is the Most Popular YouTube Star in the World. Why?". Yahoo!. Archived from the original on 17 February 2015. Retrieved 16 February 2015.
^ Jump up to: a b c d e f g h i Reed, Chris (29 December 2014). "Why PewDiePie is YouTube's Most Popular Channel". Wall St. Cheat Sheet. Archived from the original on 17 February 2015. Retrieved 16 February 2015.
^ Jump up to: a b Begley, Sarah (5 March 2015). "The 30 Most Influential People on the Internet". Time. Archived from the original on 21 March 2015. Retrieved 6 April 2015.
Jump up ^ Amini, Tina (1 July 2013). "Last of Us Renders One of the Loudest YouTube Personalities Speechless". Kotaku. Archived from the original on 5 July 2013. Retrieved 8 July 2013.
Jump up ^ Hernandez, Patricia. "Pewdiepie Talks About How Horrible He Used To Be". Kotaku. Archived from the original on 27 April 2016. Retrieved 27 April 2016.
^ Jump up to: a b c d e Hernandez, Patricia (2 December 2016). "Pewdiepie Swears He'll Delete Channel at 50 Million Subs, Fans Unsure If He's Serious [Update]". Kotaku. Archived from the original on 8 December 2016. Retrieved 9 December 2016.
^ Jump up to: a b Campbell, Colin (25 April 2016). "PewDiePie distances himself from offensive jokes, says he's grown up". Polygon. Archived from the original on 20 December 2016. Retrieved 9 December 2016.
Jump up ^ PewDiePie (10 November 2012). Story Behind "PewDiePie"! - QnA (Fridays With PewDiePie!). PewDiePie. YouTube. Archived from the original on 7 October 2015. Retrieved 17 July 2015.
^ Jump up to: a b c d Dredge, Stuart (8 July 2015). "YouTube star PewDiePie responds to 'haters' over $7.4m annual earnings". The Guardian. Archived from the original on 16 July 2015. Retrieved 16 July 2015.
Jump up ^ "Nonick Bilbao this week becomes the European capital of Gaming". EITB. 12 June 2012. Archived from the original on 10 November 2013. Retrieved 8 October 2012.
Jump up ^ "PewDiePie: Pewdie. PewDiePie 's speech Nonick 2012 (Felix Kjellberg)". eitbcom. YouTube. 22 June 2012. Archived from the original on 5 September 2012. Retrieved 8 October 2012.
Jump up ^ Gutelle, Sam (8 October 2012). "Check Out This Awesome Infographic of YouTube's Top 1,000 Channels". Tubefilter. Archived from the original on 14 October 2012. Retrieved 14 October 2012.
Jump up ^ PewDiePie (25 October 2012). "No more rape jokes". Tumblr. Archived from the original on 12 October 2014. Retrieved 7 July 2014.
^ Jump up to: a b Lee, Jan (25 May 2013). "Aaron Aziz more popular in social media than Fann Wong and Jeanette Aw". Asia One. Archived from the original on 21 June 2013. Retrieved 27 May 2013.
^ Jump up to: a b AFP Relax (21 May 2013). "Social media aggregator to host inaugural awards". Yahoo! News. Archived from the original on 31 October 2013. Retrieved 29 May 2013.
^ Jump up to: a b Jones, Steve (23 May 2013). "Social Star Awards recognise Bieber, One Direction". USA Today. Archived from the original on 24 May 2013. Retrieved 23 May 2013.
Jump up ^ Gutelle, Sam (6 July 2013). "Smosh Hits 11 Million YouTube Subscribers, PewDiePie Hot on Its Heels". Tubefilter. Archived from the original on 9 July 2013. Retrieved 10 July 2013.
Jump up ^ Cohen, Joshua (15 August 2013). "It's Official: PewDiePie Becomes The Most Subscribed Channel On YouTube". Tubefilter. Archived from the original on 17 August 2013. Retrieved 16 August 2013.
Jump up ^ Shaw, Lucas (15 August 2013). "PewDiePie Overtakes Smosh as YouTube's Top Channel". The Wrap. Archived from the original on 24 July 2015. Retrieved 23 July 2015.
Jump up ^ Spangler, Todd (16 August 2013). "PewDiePie Captures YouTube No. 1 Channel Spot, Topping Justin Bieber and Taylor Swift". Variety. Archived from the original on 12 June 2015. Retrieved 22 June 2015.
Jump up ^ Cohen, Joshua (1 November 2013). "Top YouTuber PewDiePie Is First Channel To Hit 15 Million Subscribers". Tubefilter. Archived from the original on 5 November 2013. Retrieved 23 November 2013.
Jump up ^ Cohen, Joshua (4 November 2013). "YouTube Is Now The Most Subscribed Channel on YouTube". Tubefilter. Archived from the original on 27 November 2016. Retrieved 23 November 2013.
Jump up ^ Dean, Grace (10 November 2013). "YouTube comments change opposed by co-founder". T3. Archived from the original on 12 November 2013. Retrieved 23 November 2013.
Jump up ^ "YouTube user about archive (22 December 2013)". YouTube. Archived from the original on 22 December 2013. Retrieved 17 February 2015.
Jump up ^ "PewDiePie about archive (22 December 2013)". YouTube. Archived from the original on 22 December 2013. Retrieved 17 February 2015.
Jump up ^ Blankenhorn, Dana (5 October 2012). "Winners in the Next Video Game Wave Are Online, Social And Mobile". Seeking Alpha. Archived from the original on 7 October 2012. Retrieved 8 October 2012.
Jump up ^ Gutelle, Sam (27 December 2013). "2013 in Review: All Hail King PewDiePie And His Bro Army". Tubefilter. Archived from the original on 30 December 2013. Retrieved 30 December 2013.
Jump up ^ Gutelle, Sam (31 December 2013). "PewDiePie Hits 19 Million Subscribers, And He Is Accelerating". Tubefilter. Archived from the original on 5 January 2014. Retrieved 5 January 2014.
Jump up ^ Couch, Aaron (11 December 2013). "Ylvis' 'The Fox' Is YouTube's Top Trending Video of 2013". Billboard. Archived from the original on 17 September 2014. Retrieved 27 September 2014.
Jump up ^ Dredge, Stuart (20 January 2014). "PewDiePie was the king of YouTube with 1.3bn views in second half of 2013". The Guardian. Archived from the original on 21 January 2014. Retrieved 20 January 2014.
Jump up ^ Dredge, Stuart (1 August 2014). "PewDiePie launches official iPhone app for his YouTube fans". The Guardian. Archived from the original on 11 April 2015. Retrieved 17 May 2015.
Jump up ^ Levine, Brittany (2 September 2014). "Popular YouTube Star PewDiePie Cuts Comments". Mashable. Archived from the original on 22 September 2014. Retrieved 20 September 2014.
Jump up ^ Whitehead, Dan (3 September 2014). "PewDiePie no longer allows comments on his videos". Eurogamer. Archived from the original on 6 September 2014. Retrieved 20 September 2014.
Jump up ^ Stuart, Keith (3 September 2014). "PewDiePie switches off YouTube comments: 'It's mainly spam'". The Guardian. Archived from the original on 21 July 2015. Retrieved 23 July 2015.
Jump up ^ PewDiePie (20 September 2014). Comment Update!. PewDiePie. YouTube. Archived from the original on 21 September 2014. Retrieved 20 September 2014.
Jump up ^ Dave, Paresh (15 September 2014). "PewDiePie, YouTube's most popular star, to premiere videos on MLG.tv". Los Angeles Times. Archived from the original on 20 September 2014. Retrieved 21 September 2014.
Jump up ^ Graser, Marc (15 September 2014). "PewDiePie Joins MLG, 'BroKen' to Stream Exclusively on eSports Network". Variety. Archived from the original on 18 February 2015. Retrieved 18 February 2015.
Jump up ^ PewDiePie (13 October 2014). THE HOTTEST ALIEN! - Alien Isolation – Gameplay Walkthrough – Part 7. PewDiePie. YouTube. Archived from the original on 18 October 2014. Retrieved 20 October 2014.
Jump up ^ Henry, Zoe (17 October 2014). "How YouTube's Biggest Star Got His Start". Moneybox. Slate. Archived from the original on 20 October 2014. Retrieved 20 October 2014.
Jump up ^ Klima, Jeff. "PewDiePie Reintroduces Comments Back on His YouTube Channel ... Sorta". 13 October 2014. Archived from the original on 11 May 2015. Retrieved 20 October 2014.
Jump up ^ PewDiePie [@PewDiePie] (13 October 2014). "I have them set as approved so I can redirect people to comment on my website instead" (Tweet). Archived from the original on 31 August 2015. Retrieved 20 October 2014 – via Twitter.
Jump up ^ Kuchera, Ben (5 November 2014). "Turning off comments made YouTube's biggest star happier". Polygon. Archived from the original on 10 November 2014. Retrieved 10 November 2014.
Jump up ^ Cohen, Joshua (23 January 2015). "Top 250 Most Subscribed YouTube Channels Worldwide in 2014". Tubefilter. Archived from the original on 28 January 2015. Retrieved 2 February 2015.
Jump up ^ Dredge, Stuart (16 January 2015). "YouTube: PewDiePie, DC Toys Collector and Katy Perry topped 2014 chart". The Guardian. Archived from the original on 29 January 2015. Retrieved 8 February 2015.
Jump up ^ "YouTube Statistics for emimusic". Social Blade. Archived from the original on 5 January 2015. Retrieved 31 January 2017.
Jump up ^ "YouTube Statistics for PewDiePie (23 December 2014–1 January 2015)". Social Blade. Archived from the original on 2 January 2015. Retrieved 31 January 2017.
Jump up ^ Stark, Chelsea (22 July 2015). "PewDiePie's YouTube success put him on the cover of 'Variety'". Mashable. Archived from the original on 24 July 2015. Retrieved 23 July 2015.
Jump up ^ Cohen, Joshua (6 September 2015). "PewDiePie First YouTube Channel To Hit 10 Billion Views. Here's A Breakdown". Tubefilter. Archived from the original on 8 September 2015. Retrieved 7 September 2015.
Jump up ^ Acuna, Kirsten (14 September 2015). "It looks like YouTube's biggest star is filming a new mystery project in LA". Tech Insider. Archived from the original on 30 October 2015. Retrieved 23 October 2015.
^ Jump up to: a b c Sarkar, Samit (21 October 2015). "PewDiePie is getting a reality series on YouTube's new ad-free subscription service". Polygon. Archived from the original on 27 November 2016. Retrieved 23 October 2015.
Jump up ^ PewDiePie (30 October 2016). We Need To Talk... (Clickbait). PewDiePie. YouTube. Archived from the original on 24 November 2016. Retrieved 9 December 2016.
Jump up ^ "Jack septiceye2 about". Jack septiceye2. YouTube. Archived from the original on 21 October 2016. Retrieved 9 December 2016.
Jump up ^ PewDiePie [@PewDiePie] (29 November 2016). "I've decided I'm deleting my channel at 50 million" (Tweet). Archived from the original on 5 December 2016. Retrieved 9 December 2016 – via Twitter.
^ Jump up to: a b PewDiePie (2 December 2016). DELETING MY CHANNEL AT 50 MILLION. PewDiePie. YouTube. Archived from the original on 9 December 2016. Retrieved 9 December 2016.
^ Jump up to: a b Palladino, Valentina (9 December 2016). "PewDiePie claims he will delete his YouTube channel today [Update]". Ars Technica. Archived from the original on 9 December 2016. Retrieved 9 December 2016.
^ Jump up to: a b Chan, Melissa (8 December 2016). "PewDiePie Reaches 50 Million Subscribers and Will Delete His YouTube Channel". Fortune. Archived from the original on 10 December 2016. Retrieved 8 December 2016.
Jump up ^ Inram, Mathew (8 December 2016). "Here's What PewDiePie's Temper Tantrum Tells Us About YouTube". Fortune. Archived from the original on 20 December 2016. Retrieved 9 December 2016.
Jump up ^ PewDiePie (18 December 2016). THE RUBY PLAY BUTTON / YouTube 50 Mil Sub Reward Unbox. PewDiePie. YouTube. Archived from the original on 15 June 2017. Retrieved 18 December 2016.
Jump up ^ PewDiePie (10 December 2016). Can this video hit 1 million likes?. PewDiePie. YouTube. Archived from the original on 7 April 2017. Retrieved 7 January 2017.
Jump up ^ PewDiePie (24 December 2016). Can this video get 1 million dislikes?. PewDiePie. YouTube. Archived from the original on 21 January 2017. Retrieved 7 January 2017.
Jump up ^ PewDiePie (28 January 2017). Can this video get 1 million comments?. PewDiePie. YouTube. Archived from the original on 18 August 2017. Retrieved 29 January 2017.
Jump up ^ Gutelle, Sam (30 January 2017). "For His Latest Trick, PewDiePie Got Five Million YouTube Comments on a Single Video". Tubefilter. Archived from the original on 27 November 2016. Retrieved 29 March 2017.
Jump up ^ PewDiePie (17 January 2017). In my defense. PewDiePie. YouTube. Archived from the original on 27 November 2016. Retrieved 18 January 2017.
Jump up ^ "YouTube Statistics for T-Series". Social Blade. Archived from the original on 16 February 2017. Retrieved 16 February 2017.
Jump up ^ "YouTube Statistics for PewDiePie (3–16 February 2017)". Social Blade. Archived from the original on 16 February 2017. Retrieved 16 February 2017.
Jump up ^ PewDiePie (24 March 2017). "Can this video get same likes and dislikes?" – via YouTube.
^ Jump up to: a b c d "YouTube's biggest star PewDiePie causes controversy with 'Death to all Jews' video". International Business Times. 11 January 2017. Archived from the original on 16 January 2017. Retrieved 18 January 2017.
Jump up ^ ""You Can't Say That!" - Everyone's at The #PewDiePieIsOverParty After He Dropped Some Really Racist Words!". Capital FM. 6 January 2017. Archived from the original on 2 February 2017. Retrieved 22 January 2017.
Jump up ^ Spangler, Todd (16 February 2017). "PewDiePie Apologizes for Anti-Semitic Jokes, but Attacks Media for Taking Them Out of Context". Variety. Archived from the original on 17 February 2017. Retrieved 18 February 2017.
^ Jump up to: a b c PewDiePie (12 February 2017). "just to clear some things up..." PewDiePie. Tumblr. Archived from the original on 14 February 2017. Retrieved 14 February 2017.
Jump up ^ Dandashi, Dahlia (18 January 2017). "PewDiePie walks back his anti-Semitic prank amid fallout". The Daily Dot. Archived from the original on 15 February 2017. Retrieved 15 February 2017.
^ Jump up to: a b Winkler, Rolfe; Nicas, Jack; Fritz, Ben (February 2017). "Disney Severs Ties With YouTube Star PewDiePie After Anti-Semitic Posts". The Wall Street Journal. Archived from the original on 14 February 2017. Retrieved 14 February 2017. (Subscription required.)
^ Jump up to: a b c d Berg, Madeline (13 February 2017). "Disney Cuts Ties With PewDiePie After Anti-Semitic Posts". Forbes. Archived from the original on 27 November 2016. Retrieved 14 February 2017.
Jump up ^ Solon, Olivia (14 February 2017). "Disney severs ties with YouTube star PewDiePie over antisemitic videos". The Guardian. Archived from the original on 16 February 2017. Retrieved 16 February 2017.
^ Jump up to: a b Roettgers, Janko (13 February 2017). "Disney's Maker Studios Drops PewDiePie Because of Anti-Semitic Videos". Variety. Archived from the original on 14 February 2017. Retrieved 14 February 2017.
Jump up ^ Palladino, Valentina (14 February 2017). "YouTube, Disney come down hard on PewDiePie after anti-Semitic stunt". Ars Technica. Archived from the original on 14 February 2017. Retrieved 14 February 2017.
Jump up ^ Chokshi, Niraj (14 February 2017). "Disney Drops PewDiePie and YouTube Distances Itself After Reports of Anti-Semitic Videos". New York Times. Archived from the original on 15 February 2017. Retrieved 14 February 2017.
^ Jump up to: a b Major, Kirsty (14 February 2017). "When did fascism become so cool? PewDiePie's antics are the thin end of the wedge". The Independent. Archived from the original on 15 February 2017. Retrieved 16 February 2017.
^ Jump up to: a b Mahdawi, Arwa (15 February 2017). "PewDiePie thinks 'Death to all Jews' is a joke. Are you laughing yet?". The Guardian. Archived from the original on 27 November 2016. Retrieved 16 February 2017.
^ Jump up to: a b Kuchera, Ben (15 February 2017). "PewDiePie versus the media: Why he's so mad to be losing the fight". Polygon. Archived from the original on 15 February 2017. Retrieved 16 February 2017.
Jump up ^ Menegus, Bryan (15 February 2017). "YouTube Stars' Defense of PewDiePie Is Bullshit". Gizmodo. Archived from the original on 15 February 2017. Retrieved 15 February 2017.
Jump up ^ Gutelle, Sam (15 February 2017). "YouTubers Respond To Maker Studios' Decision To Drop PewDiePie". Tubefilter. Archived from the original on 15 February 2017. Retrieved 16 February 2017.
Jump up ^ Kastrenakes, Jacob (16 February 2017). "PewDiePie says The Wall Street Journal is out to get him in apology for Nazi jokes". The Verge. Archived from the original on 16 February 2017. Retrieved 17 February 2017.
Jump up ^ Ohlheiser, Abby (16 February 2017). "'An attack by the media': Pewdiepie apologizes for Nazi jokes but says the press is out to get him". The Washington Post. ISSN 0190-8286. Archived from the original on 16 February 2017. Retrieved 17 February 2017.
Jump up ^ Solsman, Joan E. (16 February 2017). "PewDiePie to the media: 'Nice try' and a middle finger". CNET. Archived from the original on 16 February 2017. Retrieved 17 February 2017.
Jump up ^ PewDiePie (15 October 2016). STOP DOING THIS... PewDiePie. YouTube. Archived from the original on 27 March 2017. Retrieved 18 February 2017.
Jump up ^ Finnegan, Liz (16 February 2017). "PewDiePie Addresses Recent Media Coverage Amidst Controversy". The Escapist. Archived from the original on 17 February 2017. Retrieved 17 February 2017.
^ Jump up to: a b c d Palladino, Valentina (11 April 2017). "Pewdiepie starts crowdsourced channel on Twitch with new weekly show". Ars Technica. Archived from the original on 27 April 2017. Retrieved 26 April 2017.
Jump up ^ Ghosh, Shona (11 April 2017). "PewDiePie's move to Twitch is riskier for him than it is for YouTube". Business Insider. Archived from the original on 27 April 2017. Retrieved 26 April 2017.
Jump up ^ "Archived copy". Archived from the original on 7 August 2017. Retrieved 15 June 2017.
Jump up ^ Meekin, Paul (10 September 2017). "WATCH: PewDiePie In Hot Water Again: Drops N-Word During PUBG Stream". Heavy. Retrieved 11 September 2017.
Jump up ^ Hernandez, Patricia (10 September 2017). "Indie Dev Calls For Copyright Strikes Against Pewdiepie After He Says N-Word on Stream". Kotaku. Retrieved 12 September 2017.
Jump up ^ Feldman, Kate (12 September 2017). "PewDiePie apologizes for using N-word on live stream". New York Daily News. Retrieved 12 September 2017.
Jump up ^ Donnelly, Joe (12 September 2017). "PewDiePie claims racial slur 'just slipped out' in apology video". PC Gamer. Retrieved 12 September 2017.
^ Jump up to: a b c d Dredge, Stuart (6 October 2014). "YouTube games star PewDiePie could go solo at the end of 2014". The Guardian. Archived from the original on 10 October 2014. Retrieved 12 October 2014.
Jump up ^ Graser, Marc (1 August 2013). "Maker Studios Hits Reset on The Game Station, Renames it Polaris". Variety. Archived from the original on 28 February 2017. Retrieved 14 February 2017.
Jump up ^ The Deadline Team (1 August 2013). "Maker Studios Announces Polaris Network Focusing on Gaming And Geek Culture". Deadline Hollywood. Archived from the original on 6 December 2013. Retrieved 17 November 2013.
Jump up ^ Gutelle, Sam (5 August 2013). "Maker Studios Game Station Relaunches As Polaris in Time For #GeekWeek". Tubefilter. Archived from the original on 6 October 2013. Retrieved 17 November 2013.
Jump up ^ Klima, Jeff (29 October 2013). "Maker's Gaming Hub Polaris Adds New Talent To Join Pewdiepie and the Yogscast". New Media Rockers. Archived from the original on 27 November 2016. Retrieved 17 November 2013.
Jump up ^ Maiberg, Emanuel (4 October 2014). "PewDiePie Might Leave Disney to Start His Own Network -- Report". Gamespot. Archived from the original on 12 October 2014. Retrieved 12 October 2014.
Jump up ^ Grundberg, Sven; Hansegard, Jens (3 October 2014). "YouTube's Biggest Star Wants His Own Network". The Wall Street Journal. Archived from the original on 6 October 2014. Retrieved 12 October 2014.
Jump up ^ Cohen, Joshua (7 October 2014). "PewDiePie "Really Happy" With The Work Maker Studios Has Been Doing". Tubefilter. Archived from the original on 11 October 2014. Retrieved 12 October 2014.
Jump up ^ Campbell, Colin (30 January 2015). "PewDiePie attacks Nintendo for YouTube cash share plan". Polygon. Archived from the original on 7 February 2015. Retrieved 8 February 2015.
^ Jump up to: a b c Crossley, Rob (5 February 2015). "Despite PewDiePie Backlash, Nintendo is Flooded With YouTube Partner Requests". Gamespot. Archived from the original on 8 February 2015. Retrieved 8 February 2015.
^ Jump up to: a b "YouTuber PewDiePie takes aim at Nintendo... but why?". Newsbeat. BBC. 2 February 2015. Archived from the original on 8 February 2015. Retrieved 8 February 2015.
^ Jump up to: a b c Spangler, Todd (13 January 2016). "YouTube Megastar PewDiePie Launches 'Revelmode' Network". Variety. Archived from the original on 17 January 2016. Retrieved 19 January 2016.
Jump up ^ "Cry Joins The Revelmode Squad!". Revelmode. 28 July 2016. Archived from the original on 27 November 2016. Retrieved 1 February 2017.
Jump up ^ "KickThePJ Joins the Revelmode Squad!". Revelmode. 2 September 2016. Archived from the original on 27 November 2016. Retrieved 1 February 2017.
Jump up ^ "Welcome to the Revelmode Squad Slogoman!". Revelmode. 12 October 2016. Archived from the original on 27 November 2016. Retrieved 1 February 2017.
Jump up ^ Taormina, Anthony (July 2016). "PewDiePie Sets Record Straight on 'Paid Review' Scandal". Game Rant. Archived from the original on 18 August 2016. Retrieved 16 August 2016.
Jump up ^ Hjorth & Richardson 2014, p. 149.
Jump up ^ Ault, Susanne (5 August 2014). "Survey: YouTube Stars More Popular Than Mainstream Celebs Among U.S. Teens". Variety. Archived from the original on 7 February 2015. Retrieved 8 February 2015.
Jump up ^ Parment 2014, p. 68.
^ Jump up to: a b Gutelle, Sam (1 July 2013). "95% Of Gamers Enhance Their Experience With YouTube". Tubefilter. Archived from the original on 6 July 2013. Retrieved 2 July 2013.
Jump up ^ "Ranking the Top 12 Digital Stars: Variety's #Famechangers". Variety. 22 July 2015. Archived from the original on 23 July 2015. Retrieved 23 July 2015.
Jump up ^ "Top Influencers of 2017: Gaming". Forbes. 2017. Archived from the original on 27 November 2016. Retrieved 22 June 2017.
Jump up ^ O'Connor, Claire (20 June 2017). "Forbes Top Influencers: These 30 Social Media Stars Rule Entertainment, Gaming And Travel". Forbes. Archived from the original on 20 June 2017. Retrieved 22 June 2017.
Jump up ^ Miller, Ross (7 July 2015). "PewDiePie's response to making $7.4 million is exactly why he's so successful". The Verge. Archived from the original on 28 July 2015. Retrieved 28 July 2015.
Jump up ^ Lee, Jan (23 May 2013). "Many fans gather at Social Star Awards for YouTube stars, not music superstars". The Straits Times. Archived from the original on 24 May 2013. Retrieved 29 May 2013.
Jump up ^ Wai Yee, Yip (27 May 2013). "Stars get social on the red carpet". The Straits Times. Archived from the original on 18 July 2013. Retrieved 29 May 2013.
Jump up ^ "PC download charts: 'Alan Wake Franchise,' PewDiePie and 'Insert Title Here'". MSN News. 3 June 2013. Archived from the original on 6 November 2013. Retrieved 4 June 2013.
Jump up ^ Matulef, Jeffrey (20 November 2012). "Steam Greenlight: Is it working?". Eurogamer. Archived from the original on 6 October 2014. Retrieved 2 October 2014.
Jump up ^ C-Scott, Marc (10 October 2014). "YouTube games star PewDiePie is playing for global dominance". The Conversation. Archived from the original on 10 October 2014. Retrieved 12 October 2014.
Jump up ^ Nathan (1 November 2012). "'McPixel' by Mikolaj 'Sos' Kaminski". Indie Game HQ. Archived from the original on 6 October 2014. Retrieved 2 October 2014.
Jump up ^ "Surgeon Simulator 2013". VGFacts. Archived from the original on 2 January 2014. Retrieved 2 January 2014.
Jump up ^ McWhertor, Michael (26 September 2013). "Surgeon Simulator 2013's hidden space surgery secret exposed". Polygon. Archived from the original on 6 October 2014. Retrieved 2 October 2014.
Jump up ^ Campbell, Colin (3 April 2015). "Take a shower with PewDiePie, like a Bossa". Polygon. Archived from the original on 5 April 2015. Retrieved 6 April 2015.
Jump up ^ Perez, Daniel (3 April 2015). "Surgeon Simulator 2013 devs create shower sim starring PewDiePie, Weeble, and more". Shacknews. Archived from the original on 5 April 2015. Retrieved 6 April 2015.
Jump up ^ Crawley, Dan (13 February 2015). "Kill PewDiePie in this award-winning mass murder game". VentureBeat. Archived from the original on 23 April 2015. Retrieved 6 April 2015.
Jump up ^ Grundberg, Sven (16 June 2014). "YouTube's Biggest Draw Plays Games, Earns $4 Million a Year". The Wall Street Journal. Archived from the original on 25 June 2014. Retrieved 7 July 2014.
Jump up ^ Crecente, Brian (17 June 2014). "PewDiePie isn't just a popular Let's Play YouTuber, he's the $4M-a-year king of YouTube". Polygon. Archived from the original on 5 July 2014. Retrieved 7 July 2014.
Jump up ^ Thunborg, Av Peter (3 July 2015). "Youtube-jättens stora vinst: 63 miljoner" (in Swedish). Expressen. Archived from the original on 15 July 2015. Retrieved 16 July 2015.
Jump up ^ Whitaker, Jed (4 July 2015). "PewDiePie reportedly made $7.45 million in 2014". Destructoid. Archived from the original on 6 July 2015. Retrieved 5 July 2015.
Jump up ^ Reed, Brad (6 July 2015). "You Will Hate All Your Career Choices Once You Learn How Much Money PewDiePie Makes". BGR. Archived from the original on 8 July 2015. Retrieved 16 July 2015.
Jump up ^ "Video game star 'PewDiePie' takes in $12 million, heads Forbes list of top YouTube earners". U.S. News & World Report. 15 October 2015. Archived from the original on 22 December 2015. Retrieved 21 October 2015.
Jump up ^ Thomsen, Michael (11 July 2015). "PewDiePie Doesn't Make Anywhere Close To What He Should Be Making". Forbes. Archived from the original on 2 September 2015. Retrieved 16 July 2015.
Jump up ^ Moss, Caroline (11 October 2014). "YouTube Multimillionaire Pewdiepie: 'I'm Tired Of Talking About How Much Money I Make'". Business Insider. Archived from the original on 11 October 2014. Retrieved 12 October 2014.
Jump up ^ Regan, Helen (8 July 2015). "YouTube's Most Popular Star PewDiePie Hits Back at Criticism Over His $7.4 Million Earnings". Time. Archived from the original on 12 July 2015. Retrieved 9 July 2015.
Jump up ^ Hamedy, Saba (6 December 2016). "Forbes 2016 list of highest paid YouTubers will make you weep". Mashable. Archived from the original on 7 December 2016. Retrieved 6 December 2016.
Jump up ^ Berg, Madeline (5 December 2016). "The Highest-Paid YouTube Stars 2016: PewDiePie Remains No. 1 With $15 Million". Forbes. Archived from the original on 6 December 2016. Retrieved 6 December 2016.
Jump up ^ Reiss, Julia (8 December 2017). "Controversial YouTube Star PewDiePie No Longer the Richest YouTuber in the World". Complex. Retrieved 9 December 2017.
Jump up ^ Berg, Madeline (7 December 2017). "How YouTube's PewDiePie Made $12 Million This Year Despite Racist Videos". Forbes. Retrieved 9 December 2017.
Jump up ^ Busch, Anita (2 September 2014). "Box Office FINAL: 'Guardians' No. 1 With $281M Cume As Summer Closes Down 14.6% Vs. 2013". Deadline. Archived from the original on 19 September 2014. Retrieved 21 September 2014.
Jump up ^ Bauckhage, Tobias (29 August 2014). "Social Media Buzz: 'November Man' Labors to Overcome 'As Above, So Below'". Variety. Archived from the original on 10 October 2014. Retrieved 22 September 2014.
^ Jump up to: a b Shields, Mike (28 August 2014). "YouTube Power Couple PewDiePie and CutiePieMarzia Create Miniseries For Movie "As Above, So Below"". The Wall Street Journal. Archived from the original on 29 September 2014. Retrieved 21 September 2014.
Jump up ^ Shields, Mike (29 August 2014). "CMO Today: Marketing to the YouTube Generation". CMO Today. The Wall Street Journal. Archived from the original on 6 October 2014. Retrieved 21 September 2014.
Jump up ^ Brouwer, Bree (28 January 2015). "PewDiePie, Mountain Dew Host Fan Fiction Contest". Tubefilter. Archived from the original on 8 February 2015. Retrieved 8 February 2015.
Jump up ^ Coles, Donyae (29 January 2015). "PewDiePie News: Internet Star Paid For Dying Light Endorsement? Techland's Advert Opens Huge Ethical Can Of Worms". Game N Guide. Archived from the original on 12 March 2015. Retrieved 20 March 2015.
Jump up ^ Tamburro, Paul (28 January 2015). "Gamers Up in Arms After PewDiePie Quote Appears on Dying Light Posters". CraveOnline. Archived from the original on 10 March 2015. Retrieved 20 March 2015.
^ Jump up to: a b Coles, Donyae (2 February 2015). "PewDiePie News: YouTube Star Tweets Response To Dying Light Ad [VIDEO]". Game N Guide. Archived from the original on 30 June 2015. Retrieved 20 March 2015.
Jump up ^ Shields, Mike (21 August 2013). "PewDiePie Has 12 Million YouTube Bros and No Advertisers". Adweek. Archived from the original on 8 February 2015. Retrieved 8 February 2015.
Jump up ^ "YouTube gaming star PewDiePie 'earned $7m in 2014'". BBC. 8 July 2015. Archived from the original on 10 July 2015. Retrieved 16 July 2015.
Jump up ^ Dredge, Stuart (25 March 2014). "YouTube star PewDiePie launches $250k Save the Children fundraiser". The Guardian. Archived from the original on 18 February 2015. Retrieved 18 February 2015.
Jump up ^ Woodward, Curt (16 February 2012). "King of the Web: A Quirky Fame Contest Primed for the Young & Savvy". Xconomy Seattle. Archived from the original on 18 July 2012. Retrieved 8 October 2012.
^ Jump up to: a b c Gaylord, Christopher (28 February 2014). "How PewDiePie conquered YouTube". Christian Science Monitor. Christian Science Publishing Society. Archived from the original on 19 April 2014. Retrieved 20 April 2014. PewDiePie has given away more than $40,000 to the World Wildlife Foundation and St. Jude Children's Research Hospital
Jump up ^ PewDiePie (20 April 2012). CHUBBY BUNNY - (Fridays With PewDiePie — Part 25). PewDiePie. YouTube. Archived from the original on 16 February 2013. Retrieved 30 April 2013.
Jump up ^ Atamer, Bengu (22 January 2015). "10 Fundraising Projects Backed By YouTube's International Stars". Huffington Post. Archived from the original on 18 February 2015. Retrieved 18 February 2015.
Jump up ^ Cohen, Joshua (14 July 2013). "Top YouTuber PewDiePie Raising $250,000 For Charity: Water". Tubefilter. Archived from the original on 24 July 2013. Retrieved 27 July 2013.
Jump up ^ "PewDiePie Charity: Water Campaign". Charity: Water. Archived from the original on 7 December 2013. Retrieved 20 April 2014.
Jump up ^ PewDiePie (30 September 2013). "Thank you! (We raised $450 000 for Charity Water)". PewDiePie. YouTube. Archived from the original on 30 September 2013. Retrieved 7 October 2013.
Jump up ^ "PewDiePie Celebrates His 25 Million YouTube Subscriber Milestone by Supporting Save the Children". Save the Children. Archived from the original on 1 July 2014. Retrieved 7 July 2014.
Jump up ^ Gutelle, Sam (8 December 2016). "YouTube Star PewDiePie To Lead "Cringemas" Holiday Livestream For Charity". Tubefilter. Archived from the original on 10 December 2016. Retrieved 10 December 2016.
Jump up ^ "Tune-in & fight AIDS with Revelmode's Cringemas for (RED)". (RED). 9 December 2016. Archived from the original on 16 February 2017. Retrieved 15 February 2017.
Jump up ^ Gutelle, Sam (12 December 2016). "PewDiePie's "Cringemas" Live Stream Raises $1.3 Million For Charity". Tubefilter. Archived from the original on 17 December 2016. Retrieved 18 December 2016.
^ Jump up to: a b Gutelle, Sam (23 April 2013). "'Epic Rap Battles of History' Posts Russian Showdown To End Season 2". Tubefilter. Archived from the original on 27 December 2014. Retrieved 11 February 2015.
^ Jump up to: a b Internet Icon S2 Ep8 – The Trailer Challenge (Part 2 of 2) Feat SMOSH, Jenna Marbles, and PewDiePie. The YOMYOMF Network. YouTube. 11 July 2013. Archived from the original on 23 May 2015. Retrieved 11 February 2015.
^ Jump up to: a b Hester, Larry (11 December 2013). "PlayStation, League of Legends and PewDiePie Lead the Video Game Charge for "YouTube Rewind 2013"". Complex. Archived from the original on 16 September 2016. Retrieved 1 February 2017.
^ Jump up to: a b D'Onfro, Jillian (9 December 2014). "2014's Most Viral Videos And Pop Culture Moments Crammed into One Video". Business Insider. Archived from the original on 20 March 2016. Retrieved 1 February 2017.
^ Jump up to: a b Addady, Michal (9 December 2015). "Watch YouTube's Biggest Stars Relive 2015". Fortune. Archived from the original on 29 April 2017. Retrieved 1 February 2017.
^ Jump up to: a b Groome, Imogen (8 December 2016). "The new YouTube Rewind is out, and reminds us that 2016 was all about the memes". Metro. Archived from the original on 21 December 2016. Retrieved 1 February 2017.
^ Jump up to: a b c Spangler, Todd (2 December 2014). "South Park' to Feature Cameo by YouTube Star PewDiePie". Variety. Archived from the original on 24 December 2014. Retrieved 1 January 2015.
Jump up ^ Crecente, Brian (11 December 2014). "PewDiePie takes over South Park episode, removes 'little fat kid,' adds Call of Duty". Polygon. Archived from the original on 29 December 2014. Retrieved 1 January 2015.
^ Jump up to: a b Jarvey, Natalie (21 July 2015). "Patrick Stewart, PewDiePie to Voice Characters in 'Oscar's Hotel' on Vimeo". The Hollywood Reporter. Archived from the original on 27 July 2015. Retrieved 23 July 2015.
^ Jump up to: a b Crecente, Brian (2 October 2015). "The Internet's Pewdiepie meets TV's Stephen Colbert and Swedish swearing happens". Polygon. Archived from the original on 3 October 2015. Retrieved 4 October 2015.
^ Jump up to: a b Matulef, Jeffrey (13 April 2015). "PewDiePie is starring in his own game". Eurogamer. Archived from the original on 14 April 2015. Retrieved 14 April 2015.
Jump up ^ Priestman, Chris (13 April 2015). "PewDiePie: Legend of the Brofist should be out on iOS and Android this summer". Pocket Gamer. Archived from the original on 15 April 2015. Retrieved 14 April 2015.
^ Jump up to: a b c Spangler, Todd (30 September 2016). "'PewDiePie's Tuber Simulator' Game Servers Crash as It Hits No. 1 on Apple's App Store Chart". Variety. Archived from the original on 7 October 2016. Retrieved 7 October 2016.
Jump up ^ Kellogg, Carolyn (11 June 2015). "Can YouTube stars save publishing? PewDiePie joining online stars with book deal". Los Angeles Times. Archived from the original on 12 June 2015. Retrieved 11 June 2015.
Jump up ^ TSUKI | our unisex brand. Marzia. YouTube. 1 March 2018. Retrieved 20 March 2018.
Jump up ^ Nurminen, Jussi (5 November 2013). "Swedish PewDiePie catapulted to YouTube Subscribed person". Yle. Archived from the original on 3 December 2013. Retrieved 23 November 2013.
Jump up ^ "Marzia — YouTube". Marzia. YouTube. Archived from the original on 12 January 2017. Retrieved 13 January 2017.
Jump up ^ Dredge, Stuart (13 March 2014). "Shakira beat PewDiePie as world's most popular YouTube channel in February". The Guardian. Archived from the original on 13 March 2014. Retrieved 13 March 2014.
Jump up ^ PewDiePie (30 June 2013). Moving to a Different Country. PewDiePie. YouTube. Archived from the original on 26 May 2015. Retrieved 8 July 2013.
Jump up ^ Hernandez, Patricia. "Pewdiepie Got Kicked Out of His Recording Studio For Being Too Loud". Kotaku. Archived from the original on 17 June 2016. Retrieved 17 June 2016.
Jump up ^ PewDiePie (30 December 2016). MY NEW STYLE!. PewDiePie. YouTube. Archived from the original on 27 November 2016. Retrieved 8 January 2017.
Jump up ^ I Google Myself. PewDiePie. YouTube. 27 June 2014. Event occurs at 0:27. Archived from the original on 15 February 2017. Retrieved 30 November 2016.
Jump up ^ "Jabba the Hutt (PewDiePie Song) by Schmoyoho". YouTube. Retrieved 14 March 2018.
Jump up ^ "PEWDIEPIE Song - Dj Fortify". YouTube. Retrieved 14 March 2018.
Jump up ^ "BOOBS IN THE THUMBNAIL". YouTube. Retrieved 14 March 2018.
Jump up ^ "BOOBS IN THE THUMBNAIL". YouTube. Retrieved 14 March 2018.
Jump up ^ "SENPAI SUCKED MY ASS (PewDiePie Song)". YouTube. Retrieved 14 March 2018.
Jump up ^ "I'm A Pretty Girl (PewDiePie Song) by Schmoyoho". YouTube. Retrieved 14 March 2018.
Jump up ^ "BROFIST (PewDiePie Song, By Roomie)". YouTube. Retrieved 14 March 2018.
Jump up ^ "PewDiePie Hej Monika Remix by Party In Backyard". YouTube. Retrieved 14 March 2018.
Jump up ^ TV Interview With PewDiePie. YouTube. 5 May 2012. Archived from the original on 14 March 2016. Retrieved 27 September 2015.
Jump up ^ PewDiePie on SVT. YouTube. 16 April 2012. Archived from the original on 26 March 2016. Retrieved 27 September 2015.
Jump up ^ IAN'S LOST LOVE [Ft. PewDiePie] (Smosh Babies #9). Smosh Babies. YouTube. 7 October 2013. Archived from the original on 27 May 2017. Retrieved 1 February 2017.
Jump up ^ THE NEW TEACHER [Ft. Shane Dawson] (Smosh Babies #31). Smosh Babies. YouTube. 12 June 2015. Archived from the original on 9 February 2017. Retrieved 1 February 2017.
Jump up ^ Swedish Stereotypes (w/ PewDiePie). Good Mythical Morning. YouTube. 8 October 2014. Archived from the original on 25 November 2016. Retrieved 7 December 2016.
Jump up ^ asdfmovie8. Tomska. YouTube. 10 October 2014. Archived from the original on 9 February 2017. Retrieved 1 February 2017.
Jump up ^ PewDiePie (English Interview) | "I sold hot dogs". Skavlan. YouTube. 28 November 2014. Archived from the original on 11 October 2015. Retrieved 27 September 2015.
Jump up ^ Rody-Mantha, Bree (28 October 2015). "New series Pugatory features the voice talent of PewDiePie". StreamDaily. Archived from the original on 23 April 2016. Retrieved 11 April 2016.
Jump up ^ Kleckner, Stephen (21 October 2015). "'Scare PewDiePie' is YouTube Red's exclusive reality show". VentureBeat. Archived from the original on 20 November 2015. Retrieved 19 November 2015.
Jump up ^ Makuch, Eddie (9 February 2016). "Watch PewDiePie Talk With Conan O'Brien About His "Very Specific Audience"". GameSpot. Archived from the original on 14 April 2016. Retrieved 12 April 2016.
Jump up ^ Ngak, Chenda (9 April 2013). "Shorty Awards 2013 honors Michelle Obama, Jimmy Kimmel". CBS News. Archived from the original on 12 April 2013. Retrieved 15 April 2013.
Jump up ^ Vulpo, Mike (10 August 2014). "2014 Teen Choice Awards: The Fault in Our Stars Win Big, Maid in Manhattan Reunion & More Highlights". E! Online. Archived from the original on 12 August 2014. Retrieved 11 August 2014.
Jump up ^ "4th Annual Streamy Awards Nominees". Streamys. Archived from the original on 24 September 2014. Retrieved 20 September 2014.
Jump up ^ Arce, Nicole (28 October 2014). "Golden Joystick Awards 2014: The winners are..." Tech Times. Archived from the original on 13 February 2017. Retrieved 13 February 2017.
Jump up ^ Steiner, Amanda Michelle (16 August 2015). "Teen Choice Awards 2015: See the full list of winners". Entertainment Weekly. Archived from the original on 17 August 2015. Retrieved 17 August 2015.
^ Jump up to: a b "5th Annual Nominees". Streamys. Archived from the original on 16 August 2015. Retrieved 17 August 2015.
Jump up ^ Hurley, Leon (30 October 2015). "The Golden Joystick Awards: all the winners this year". GamesRadar+. Archived from the original on 15 January 2016. Retrieved 13 February 2017.
Jump up ^ "YouTuber of The Year". Shorty Awards. Archived from the original on 27 November 2016. Retrieved 15 January 2017.
Jump up ^ "People's Choice Awards 2017: Full List of Nominees". peoplechoice.com. One Three Digital, LLC. Archived from the original on 17 November 2016. Retrieved 15 January 2017.
Bibliography
Hjorth, Larissa; Richardson, Ingrid (2014). Gaming in Social, Locative and Mobile Media. Palgrave Macmillan. ISBN 1-137-30142-2. Retrieved 11 February 2015.
Parment, Anders (2014). Marketing to the 90s Generation: Global Data on Society, Consumption, and Identity. Palgrave Macmillan. ISBN 9781137444295. Retrieved 23 March 2015.
External links
Wikimedia Commons has media related to PewDiePie.
Wikiquote has quotations related to: PewDiePie
PewDiePie's channel on YouTube
PewDiePie on Twitter
PewDiePie on Instagram
PewDiePie on IMDb
Sveriges Radio – Felix "PewDiePie" Kjellberg
[show]
v
t
e
PewDiePie
Works
PewDiePie: Legend of the Brofist (2015)
This Book Loves You (2015)
Scare PewDiePie (2016)
PewDiePie's Tuber Simulator (2016)
Related people
Marzia Bisognin (girlfriend)
[show]
v
t
e
Streamy Awards winners – Channel, Series, or Show
Overall
Action and Sci-Fi
H+: The Digital Series (2013)
Video Game High School (2014)
Corridor Digital (2015)
Day 5 (2016)
Crypt TV (2017)
Animated
How It Should Have Ended (2010)
Electric City (2013)
RWBY (2014)
The Cyanide & Happiness Show (2015)
sWooZie (2016)
RWBY (Volume 4) (2017)
Breakout Creator
Matthew Santoro (2015)
Liza Koshy (2016)
David Dobrik (2017)
Comedy
Liza Koshy (2017)
Documentary‡
Atari: Game Over (2015)
The Banker Suicides (2016)
Psycho Family (2017)
First Person
DailyGrace (2013)
Jenna Marbles (2014)
IISuperwomanII (2015)
Casey Neistat (2016)
Lilly Singh (2017)
Immersive
BlackBoxTV (2017)
International
OzGirl (2010)
Travel Story (2013)
Noob (2014)
Racka Racka (2015)
HolaSoyGerman (2016)
Juanpa Zurita (2017)
Series
Comedy Series
The Guild (2009)
Between Two Ferns with Zach Galifianakis (2010)
Burning Love (2013)
My Drunk Kitchen (2014)
Flula (2015)
Good Mythical Morning (2016)
Rhett and Link's Buddy System (2017)
Drama Series
Battlestar Galactica: The Face of the Enemy (2009)
The Bannen Way (2010)
Halo 4: Forward Unto Dawn (2013)
The Lizzie Bennet Diaries (2014)
BlackBoxTV (2015)
I Ship It (2016)
Cold (2017)
Indie Series
Little Horribles (2014)
Eat Our Feelings (2015)
Brooklyn Sound (2016)
Brown Girls (2017)
Non-Fiction Series
The Shatner Project (2009)
The Secret Life of Scientists (2010)
Kids React (2013)
Comedians in Cars Getting Coffee (2014)
Good Mythical Morning (2015)
The Try Guys (2016)
Ladylike (2017)
Subject
Beauty
Missglamorazzi (2014)
Gigi Gorgeous (2015)
Kandee Johnson (2016)
PatrickStarrr (2017)
Fashion
Bethany Mota (2014)
Lauren Elizabeth (2015)
Amanda Steele (2016)
Tess Christine (2017)
Food‡
Epic Meal Time (2014)
Epic Meal Time (2015)
Tiny Kitchen (2016)
Worth It (2017)
Gaming
Smosh Games (2014)
PewDiePie (2015)
The Game Theorists (2016)
Smosh Games (2017)
Sports and Wellness†
Blogilates (2017)
Kids and Family
Kids React (2014)
What's Up Moms (2015)
Kid President (2016)
Brooklyn & Bailey (2017)
Lifestyle
iJustine (2015)
GloZell Green (2016)
LaurDIY (2017)
News and Culture
Alive in Baghdad (2009)
Auto-Tune the News (2010)
The Philip DeFranco Show (2013)
SourceFed (2014)
The Young Turks (2015)
The Philip DeFranco Show (2016)
The Young Turks (2017)
Pranks
PrankvsPrank (2015)
Roman Atwood (2016)
Science or Education
Vsauce (2014)
Vsauce (2015)
Laci Green (2016)
Veritasium (2017)
Discontinued
Branded Entertainment
Back on Topps (2010)
Leap Year (2013)
Health and Wellness
Blogilates (2014)
Blogilates (2015)
Yoga With Adriene (2016)
Hosted
EPIC FU (2009)
Diggnation (2010)
Spin-Off
The Office: Subtle Sexuality (2010)
The Walking Dead: Cold Storage (2013)
Vandeveon & Mike (2014)
The Tonight Show Starring Jimmy Fallon: Backstage (2015)
Sports
Red Bull (2014)
Dude Perfect (2015)
30 for 30 Shorts (2016)
Other categories
Auto-Tune the News (2010 – Experimental)
What's Trending (2013 – Live)
Epic Rap Battles of History (2013 – Music)
Jabbawockeez (2014 – Dance)
MatPat's Game Lab (2016 – Virtual Reality and 360)
† = category was merged from others ‡ = category was renamed
Biography portal
Internet portal
Sweden portal
Video games portal
Authority control
WorldCat Identities
VIAF: 377144783114296879814
LCCN: no2015147402
ISNI: 0000 0004 5655 5013
GND: 1080062564
SELIBR: 389320
MusicBrainz: 659e888d-5386-4cdc-a076-65d0906bef8c
Retrieved from "https://en.wikipedia.org/w/index.php?title=PewDiePie&oldid=838527107"
Categories:
1989 births
20th-century Swedish people
21st-century artists
21st-century Swedish people
21st-century Swedish writers
Chalmers University of Technology alumni
Charity fundraisers (people)
Comedy YouTubers
Gaming YouTubers
Internet-related controversies
Let's Players
Living people
Male YouTubers
Obscenity controversies in video gaming
People from Brighton
People from Gothenburg
Polaris channels
Maker Studios people
Revelmode people
Streamy Award winners
Swedish contemporary artists
Swedish expatriates in England
Swedish expatriates in Italy
Swedish male artists
Swedish male comedians
Swedish male video game actors
Swedish male voice actors
Swedish male writers
Swedish YouTubers
Video bloggers
Video game commentators
YouTube channels launched in 2010
YouTube Diamond Play Button recipients
Hidden categories:
CS1 Swedish-language sources (sv)
Pages containing links to subscription-only content
EngvarB from January 2017
Use dmy dates from April 2018
Wikipedia indefinitely semi-protected biographies of living people
Articles with hAudio microformats
Twitter username different from Wikidata
Wikipedia articles with VIAF identifiers
Wikipedia articles with LCCN identifiers
Wikipedia articles with ISNI identifiers
Wikipedia articles with GND identifiers
Wikipedia articles with SELIBR identifiers
Wikipedia articles with MusicBrainz identifiers
Good articles
Navigation menu
Personal tools
Not logged in
Talk
Contributions
Create account
Log in
Namespaces
Article
Talk
Variants
Views
Read
View source
View history
More
Search
Navigation
Main page
Contents
Featured content
Current events
Random article
Donate to Wikipedia
Wikipedia store
Interaction
Help
About Wikipedia
Community portal
Recent changes
Contact page
Tools
What links here
Related changes
Upload file
Special pages
Permanent link
Page information
Wikidata item
Cite this page
Print/export
Create a book
Download as PDF
Printable version
In other projects
Wikimedia Commons
Wikiquote
Languages
العربية
বাংলা
Català
Čeština
Dansk
Deutsch
Eesti
Ελληνικά
Español
فارسی
Français
Galego
한국어
Հայերեն
Bahasa Indonesia
Italiano
עברית
ქართული
Қазақша
Latviešu
Magyar
Bahasa Melayu
Nederlands
日本語
Norsk
Norsk nynorsk
Polski
Português
Română
Русский
Scots
Simple English
Slovenčina
Српски / srpski
Suomi
Svenska
தமிழ்
ไทย
Türkçe
Українська
Tiếng Việt
Winaray
Žemaitėška
中文
35 more
Edit links
This page was last edited on 27 April 2018, at 15:47.
Text is available under the Creative Commons Attribution-ShareAlike License; additional terms may apply. By using this site, you agree to the Terms of Use and Privacy Policy. Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., a non-profit organization.
Privacy policy
About Wikipedia
Disclaimers
Contact Wikipedia
Developers
Cookie statement
Mobile view
Enable previews

tag: div

attr: id class

value: mw-page-base noprint

key: html

type: local

value: mw-head-base noprint

tag: a

tag: img

attr: alt src width height srcset data-file-width data-file-height

value: This is a good article. Follow the link for more information.

attr: href title

value: mw-indicator-good-star mw-indicator

value: This article is semi-protected to promote compliance with the policy on biographies of living people

value: mw-indicator-pp-default mw-indicator

attr: id class lang

value: firstHeading firstHeading en

value: siteSub noprint

value: jump-to-nav mw-jump

tag: span

tag: th

attr: colspan style

value: text-align:center;font-size:125%;font-weight:bold;background-color: #B60000; color: white

tag: tr

attr: href class

tag: td

value: text-align:center;background-color: #B60000; color: white; line-height: 1.5em

value:
nofollow
external text
https://www.youtube.com/user/PewDiePie

value:
/wiki/Maker_Studios
mw-redirect
Maker Studios

value: text-align: center; background-color: #B60000; color: white;

value: border: none; border-spacing: 0; padding: 0; width: 100%; min-width: 100%

value: Representation in the International Phonetic Alphabet (IPA)

value:
/wiki/Let%27s_Play_(video_gaming)
mw-redirect
Let's Play (video gaming)

value: List of most-subscribed YouTube channels

value:
/wiki/Industrial_economics
mw-redirect
Industrial economics

value: List of most subscribed users on YouTube

value:
/wiki/Oprah_effect
mw-redirect
Oprah effect

attr: alt src width height class srcset data-file-width data-file-height

value:
/wiki/Chief_Executive
mw-redirect
Chief Executive

value:
/wiki/List_of_most_liked_YouTube_videos
mw-redirect
List of most liked YouTube videos

value: float: right; clear: right; margin: 0.5em 0 0.8em 1.4em; width:25em; padding: 10px; border: 1px solid #aaa; font-size: 88%; background-color: #F9F9F9;

value:
/wiki/White_supremacist
mw-redirect
White supremacist

value:
/wiki/Machinima_Inc.
mw-redirect
Machinima Inc.

value:
/wiki/Generation_C
mw-redirect
Generation C

value:
/wiki/Surgeon_Simulator_2013
mw-redirect
Surgeon Simulator 2013

value:
/wiki/Legendary_Pictures
mw-redirect
Legendary Pictures

value:
/wiki/World_Wildlife_Fund
mw-redirect
World Wildlife Fund

value:
/wiki/Ike_Broslovski
mw-redirect
Ike Broslovski

value:
/wiki/IOS_(Apple)
mw-redirect
IOS (Apple)

value:
/wiki/Game_development
mw-redirect
Game development

value:
/wiki/Agnostic_atheist
mw-redirect
Agnostic atheist

value:
headerSort
0
columnheader button
Sort ascending

value: background: #99FF99; color: black; vertical-align: middle; text-align: center;

value: background: #FDD; color: black; vertical-align: middle; text-align: center;

value:
/wiki/List_of_YouTube_personalities
mw-redirect
List of YouTube personalities

value:
reflist mw-references-wrap
list-style-type: lower-alpha;

value:
nofollow
http://www.forvo.com/word/kjellberg/
external text

value:
nofollow
external text
https://www.facebook.com/Pewdie/about

value:
nofollow
external text
//www.worldcat.org/issn/0190-8286

value:
nofollow
external text
http://www.bbc.co.uk/newsbeat/31092996

value:
nofollow
http://www.vgfacts.com/trivia/4218/
external text

value:
/wiki/Christian_Science_Monitor
mw-redirect
Christian Science Monitor

value:
nofollow
external text
https://my.charitywater.org/pewdiepie

value: -moz-column-width: 30em; -webkit-column-width: 30em; column-width: 30em; list-style-type: decimal;

value:
nofollow
external text
https://twitter.com/PewDiePie

value:
nofollow
https://www.instagram.com/PewDiePie/
external text

value:
nofollow
https://www.imdb.com/name/nm5579304/
external text

value:
nofollow
http://sverigesradio.se/pewdiepie/
external text

value: nowraplinks collapsible autocollapse navbox-inner

value: Template talk:Streamy Awards Winners CSS

value:
row
navbox-group
background: #F3E5AB;width:1%

value: Between Two Ferns with Zach Galifianakis

value: Battlestar Galactica: The Face of the Enemy

value: nowraplinks collapsible collapsed navbox-inner

value:
noprint metadata navbox
navigation
Portals
font-weight:bold;padding:0.4em 2em

value:
nofollow
external text
http://isni.org/isni/0000000456555013

value:
nofollow
external text
https://d-nb.info/gnd/1080062564

value:
nofollow
external text
https://libris.kb.se/auth/389320

value: Category:Chalmers University of Technology alumni

value: Category:Obscenity controversies in video gaming

value: Category:YouTube channels launched in 2010

value: Category:YouTube Diamond Play Button recipients

value: Category:CS1 Swedish-language sources (sv)

value: Category:Pages containing links to subscription-only content

value: Category:Wikipedia indefinitely semi-protected biographies of living people

value: Category:Articles with hAudio microformats

value: Category:Twitter username different from Wikidata

value: Category:Wikipedia articles with VIAF identifiers

value: Category:Wikipedia articles with LCCN identifiers

value: Category:Wikipedia articles with ISNI identifiers

value: Category:Wikipedia articles with GND identifiers

value: Category:Wikipedia articles with SELIBR identifiers

value: Category:Wikipedia articles with MusicBrainz identifiers

value: Discussion about edits from this IP address [ctrl-alt-n]

value: A list of edits made from this IP address [ctrl-alt-y]

value: You are encouraged to create an account and log in; however, it is not mandatory

value: You're encouraged to log in; however, it's not mandatory. [ctrl-alt-o]

value:
/wiki/PewDiePie
View the content page [ctrl-alt-c]
c

value: Discussion about the content page [ctrl-alt-t]

value: p-namespaces navigation vectorTabs p-namespaces-label

value:
p-variants
navigation
vectorMenu emptyPortlet
p-variants-label

value:
This page is protected.
You can view its source [ctrl-alt-e]

value: Past revisions of this page [ctrl-alt-h]

value: p-views navigation vectorTabs p-views-label

value:
p-cactions
navigation
vectorMenu emptyPortlet
p-cactions-label

value:
mw-wiki-logo
/wiki/Main_Page
Visit the main page

value:
/wiki/Main_Page
Visit the main page [ctrl-alt-z]
z

value: Featured content – the best of Wikipedia

value: Find background information on current events

value:
/wiki/Special:Random
Load a random article [ctrl-alt-x]
x

value: portal navigation p-navigation p-navigation-label

value: Guidance on how to use and edit Wikipedia

value: بيو دي باي – Arabic

value: পিউডিপাই – Bangla

value:
interlanguage-link interwiki-bn
display: none;

value:
https://ca.wikipedia.org/wiki/PewDiePie
PewDiePie – Catalan
ca
ca
interlanguage-link-target

value:
interlanguage-link interwiki-ca
display: none;

value:
https://cs.wikipedia.org/wiki/PewDiePie
PewDiePie – Czech
cs
cs
interlanguage-link-target

value:
interlanguage-link interwiki-cs
display: none;

value:
https://da.wikipedia.org/wiki/PewDiePie
PewDiePie – Danish
da
da
interlanguage-link-target

value:
interlanguage-link interwiki-da
display: none;

value:
https://de.wikipedia.org/wiki/PewDiePie
PewDiePie – German
de
de
interlanguage-link-target

value:
https://et.wikipedia.org/wiki/PewDiePie
PewDiePie – Estonian
et
et
interlanguage-link-target

value:
interlanguage-link interwiki-et
display: none;

value:
https://el.wikipedia.org/wiki/PewDiePie
PewDiePie – Greek
el
el
interlanguage-link-target

value:
interlanguage-link interwiki-el
display: none;

value:
https://es.wikipedia.org/wiki/PewDiePie
PewDiePie – Spanish
es
es
interlanguage-link-target

value: پیو دی پای – Persian

value:
interlanguage-link interwiki-fa
display: none;

value:
https://fr.wikipedia.org/wiki/PewDiePie
PewDiePie – French
fr
fr
interlanguage-link-target

value:
https://gl.wikipedia.org/wiki/PewDiePie
PewDiePie – Galician
gl
gl
interlanguage-link-target

value:
interlanguage-link interwiki-gl
display: none;

value:
interlanguage-link interwiki-ko
display: none;

value: ՓյուԴըՓայ – Armenian

value:
interlanguage-link interwiki-hy
display: none;

value:
https://id.wikipedia.org/wiki/PewDiePie
PewDiePie – Indonesian
id
id
interlanguage-link-target

value:
https://it.wikipedia.org/wiki/PewDiePie
PewDiePie – Italian
it
it
interlanguage-link-target

value:
interlanguage-link interwiki-it
display: none;

value: פיודיפאי – Hebrew

value:
interlanguage-link interwiki-he
display: none;

value:
https://ka.wikipedia.org/wiki/PewDiepie
PewDiepie – Georgian
ka
ka
interlanguage-link-target

value:
interlanguage-link interwiki-ka
display: none;

value:
https://kk.wikipedia.org/wiki/PewDiePie
PewDiePie – Kazakh
kk
kk
interlanguage-link-target

value:
interlanguage-link interwiki-kk
display: none;

value:
https://lv.wikipedia.org/wiki/PewDiePie
PewDiePie – Latvian
lv
lv
interlanguage-link-target

value:
interlanguage-link interwiki-lv
display: none;

value:
https://hu.wikipedia.org/wiki/PewDiePie
PewDiePie – Hungarian
hu
hu
interlanguage-link-target

value:
interlanguage-link interwiki-hu
display: none;

value:
https://ms.wikipedia.org/wiki/PewDiePie
PewDiePie – Malay
ms
ms
interlanguage-link-target

value:
https://nl.wikipedia.org/wiki/PewDiePie
PewDiePie – Dutch
nl
nl
interlanguage-link-target

value:
interlanguage-link interwiki-nl
display: none;

value: ピューディパイ – Japanese

value:
interlanguage-link interwiki-ja
display: none;

value:
https://no.wikipedia.org/wiki/PewDiePie
PewDiePie – Norwegian
no
no
interlanguage-link-target

value:
interlanguage-link interwiki-no
display: none;

value:
https://nn.wikipedia.org/wiki/PewDiePie
PewDiePie – Norwegian Nynorsk
nn
nn
interlanguage-link-target

value:
interlanguage-link interwiki-nn
display: none;

value:
https://pl.wikipedia.org/wiki/PewDiePie
PewDiePie – Polish
pl
pl
interlanguage-link-target

value:
interlanguage-link interwiki-pl
display: none;

value:
https://pt.wikipedia.org/wiki/PewDiePie
PewDiePie – Portuguese
pt
pt
interlanguage-link-target

value:
https://ro.wikipedia.org/wiki/PewDiePie
PewDiePie – Romanian
ro
ro
interlanguage-link-target

value:
interlanguage-link interwiki-ro
display: none;

value:
https://ru.wikipedia.org/wiki/PewDiePie
PewDiePie – Russian
ru
ru
interlanguage-link-target

value:
interlanguage-link interwiki-sco
display: none;

value:
interlanguage-link interwiki-simple
display: none;

value:
https://sk.wikipedia.org/wiki/PewDiePie
PewDiePie – Slovak
sk
sk
interlanguage-link-target

value:
interlanguage-link interwiki-sk
display: none;

value: Феликс Арвид Улф Шелбеј – Serbian

value:
interlanguage-link interwiki-sr
display: none;

value:
https://fi.wikipedia.org/wiki/PewDiePie
PewDiePie – Finnish
fi
fi
interlanguage-link-target

value:
interlanguage-link interwiki-fi
display: none;

value:
https://sv.wikipedia.org/wiki/Pewdiepie
Pewdiepie – Swedish
sv
sv
interlanguage-link-target

value:
interlanguage-link interwiki-sv
display: none;

value: பியூடைபை – Tamil

value:
interlanguage-link interwiki-ta
display: none;

value: พิวดีพาย – Thai

value:
interlanguage-link interwiki-th
display: none;

value:
https://tr.wikipedia.org/wiki/PewDiePie
PewDiePie – Turkish
tr
tr
interlanguage-link-target

value:
interlanguage-link interwiki-tr
display: none;

value:
https://uk.wikipedia.org/wiki/PewDiePie
PewDiePie – Ukrainian
uk
uk
interlanguage-link-target

value:
interlanguage-link interwiki-uk
display: none;

value:
https://vi.wikipedia.org/wiki/PewDiePie
PewDiePie – Vietnamese
vi
vi
interlanguage-link-target

value:
interlanguage-link interwiki-vi
display: none;

value:
interlanguage-link interwiki-war
display: none;

value:
interlanguage-link interwiki-bat-smg
display: none;

value:
https://zh.wikipedia.org/wiki/PewDiePie
PewDiePie – Chinese
zh
zh
interlanguage-link-target

value: All languages (initial selection from common choices by you and others)

value: mediawiki ltr sitedir-ltr mw-hide-empty-elt ns-0 ns-subject page-PewDiePie rootpage-PewDiePie skin-vector action-view